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27 Sep This post is from from my other blog here How Can you help?Copy the following code and paste it into your blog, emails, Myspace profile, anywhere.
27 Sep This post is from from my other blog here How Can you help?Copy the following code and paste it into your blog, emails, Myspace profile, anywhere.
20 Sep Lisa Baird, the National Football League's senior VP-marketing since 2005, has resigned, a league spokesman confirmed. Ms. Baird's notable achievements in two years on the job included the league's first foray into consumer-generated advertising, an updating of the league's iconic shield logo and a recent ad campaign in the wake of the Michael Vick dogfighting scandal. Read the full story at http://adage.com/article?article_id=120607. In the end, family is always first :)
20 Sep I revisited one of my earlier blogs from January 2007 and low and behold found out that I had some good and bad ideas .... Wow. It’s quite a mouthful. Take the big gulp and indulge in all the fascinating buzzwords. For those of you that read blogs, subscribe to RSS feeds, have a Netvibes personalized homepage or just don’t get these theories; the doctor is here to help you digest all of these theories and notions you may stumble upon in 2007. As more people are introduced to the web with faster computers and broadband connections, things will approach that scene from Minority Report where Tom Cruise is dragging, dropping, expanding and editing, let’s call them “bio-clips.” Well, just watch this Youtube clip So after you’re done watching the clip, keep reading to learn more about all of these buzzwords for 2007. Social Media - I was reading Dion’s blog today and I thought that the following thought hit the nail on the head for the upcoming year. “And our tools and techniques finally started to adapt to these models this year and the rise of simplicity and optimization for Web-oriented systems as exemplified by the new applications stacks like Ruby on Rails, the growing adoption of lightweight protocols like RSS, ATOM, JSON, and REST, and network effect-powered business models including building hard-to-recreate sources of data and fully leveraging The Long Tail will become the norm.” He goes on to say that the early adopters are going to come out on top. So what is social media? How do we come up with phrases like social media optimization (SMO) and social media marketing (SMM)? It’s the consultants, thought leaders, visionary marketers who are creating these terms and introducing them to their core audience, then another blog picks it up, introduces their own tips/tactics, then it gets listed in Wikipedia.org and you have services created by agencies, integrated into a client’s overall strategy. I’m going out on a limb here and feeling like we’re seeing the second coming of how SEO and SEM were cultivated by the search marketing community and given bullet points then used in 1,000 different ways, mixing and matching, sometimes being misused. As search marketing includes various tactics like SEO, PPC, Link Development (here it does) and Paid Inclusion; social media may find itself lumped into SMM (social media marketing)SMO (social media optimization), Pay Per Tag (PPT), Bookmark Development (BD) and so on. The essence of these it that companies are still going to create great content whether it’s video, white papers or RSS and there inherently is going to be a viral nature to this content. Think about all of the great viral content out there, it’s user generated (UGC) and companies like BMW are using it as part of their media strategy. Why? Because it’s good content and at the end of the day that’s all people care about. Great Content! Now what we have with SMO and SMM, are additional communication channels for consumers. Now the ...
19 Sep I'll be meeting with The Road Film crew to discuss how to leverage social media, viral and guerilla marketing techniques in the online space to gain a good critical mass to gain visibility for their upcoming redesigned website that features funding opportunities and ways to get involved. The Non-Profit space is interesting as there are so many communities online now from Care2 to MoveOn to Razoo that give NGO's ways to market themselves to a larger audience. What we'll be assessing tonight is who can we seed the message to, where are they online and what's the best medium to deliver the message? Leveraging existing communities has always been a great way to gain more exposure for Non-Profits and with the emergence of widgets in the online space, ambassadors are created daily and spreading the word for you. More to come...
19 Sep This post is from from my other blog here BJ: Heading to SDVG event: "What's Hot and What's Not" in Internet and Digital Media Investing at 7am in La Jolla. Wonder what the buzz will be.
19 Sep This post is from from my other blog here BJ: Out of all of the online storage apps ... who will win? Maybe someone can develop an Apps Battle Dome?
19 Sep This post is from from my other blog here BJ: Just got off the phone with http://www.cambridgewhoswho.com/ - Interesting model as I told them I wouldn't pay then proceeded to pitch me
19 Sep This post is from from my other blog here BJ: Thanks to Chris Shipley on the nice writeup about SuggestionBox.com
18 Sep This post is from from my other blog here BJ: Just landed in san diego from TC40. Cant wait for bed!
18 Sep
18 Sep
18 Sep
18 Sep This post is from from my other blog here BJ: Great conference, some bad demos, great people, great food and good drinks.
18 Sep
18 Sep This post is from from my other blog here BJ: Can u invest into something that has potential to be scalable?
18 Sep This post is from from my other blog here BJ: There is a new $12B fund that will do 30-40 deals in the next 2 years. All entrepreneurs smile
18 Sep This post is from from my other blog here BJ: Greatest companies are always overvalued. ... Seqouia says
18 Sep This post is from from my other blog here BJ: #1 is still banking on the team ... All decisions are emotional. VCs are human too.
18 Sep This post is from from my other blog here BJ: Funding panel now ... They say feel free to email them with one liner and link to idea
18 Sep This post is from from my other blog here BJ: ZocDoc is doing a stunted presentation ... But, great tool if you need to optimize dental/medical operations
18 Sep This post is from from my other blog here BJ: SMBs are the web 2.5 ... Clickable is a great new tool for Search Marketers ... Say goodbye to Atlas market share
18 Sep This post is from from my other blog here BJ: Haha...Girl with little booty shorts that say,"Business Model" ... Booth babes still evident
18 Sep This post is from from my other blog here BJ: Adbrite new advertising product called Spottt ... Advertising exchange network? Pat my back I pat yours.
18 Sep This post is from from my other blog here BJ: Looking forward to Dopetracks and Jiglu is giving away $1,000...lots of schwag too
18 Sep This post is from from my other blog here BJ: Lots of interesting business models here from lead gen to freemium to none at all. The direction seems business apps. Ideas galore...
18 Sep This post is from from my other blog here BJ: Google docs introduces Presentations ... What's next, Microsoft Paint?
18 Sep
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18 Sep
17 Sep This post is from from my other blog here BJ: Note to self...wear padded gel inserts for 12 hour demo pit days ... Sneakers are on tonight!
17 Sep
17 Sep This post is from from my other blog here BJ: Sarah is shirking her demo pit chores ... She bolted to her room haha
17 Sep This post is from from my other blog here BJ: Great to see and finally meet Clay and Rachel...Gooruze founders
17 Sep
17 Sep This post is from from my other blog here BJ: great demos today so far ... i think sarah and sebastian jetted ...
17 Sep
17 Sep This post is from from my other blog here BJ: Come by the SuggestionBox.com demo pit table to win an iPhone! Two winners today.
17 Sep This post is from from my other blog here BJ: Demoing going awesome at techcrunch40! SuggestionBox.com is a hit! Sign up for private beta.
16 Sep This post is from from my other blog here BJ: Chillin with the sbox crew ... Heading to have some drinks and chat about nerd conference stuff .. Stay off my twitter Sarah
16 Sep This post is from from my other blog here BJ: Talking shop with the sbox crew...human computers next conference...Sebastian's mom would love it
16 Sep This post is from from my other blog here BJ: Sebastian explaining Twitter to the SBOX crew. So funny!
16 Sep
16 Sep This post is from from my other blog here BJ: Waiting for our rooms at the Palace. Rockin out to new Kanye West album. Free apples at the desk ...
16 Sep This post is from from my other blog here BJ: Ignore sarah and sebastian ... This is my twitter ... Heading to the palace! San Diego has arrived!
14 Sep This post is from from my other blog here BJ: Waiting in line at Subway ... Man they need some more people...rockin my sbox tee too!
14 Sep This post is from from my other blog here BJ: Sarah invaded my afternoon Twitter ... we feed it into our Project Management system
14 Sep This post is from from my other blog here BJ: Moving this weekend...only two doors down...Heading up to TC40 Sunday morning from San Diego at 12:15 on Southwest with Wanderfoot founder
14 Sep
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14 Sep This post is from from my other blog here BJ: @adaptivepath when an idea breaths I guide its path to succeed my last breath is gone
14 Sep
13 Sep This post is from from my other blog here BJ: If you divide your Following by Followers, does that percent mean anything?
13 Sep
13 Sep This post is from from my other blog here BJ: I love Gooruze so far! Great system for the marketer or anyone looking to learn more.
13 Sep This post is from from my other blog here BJ: Almost home!! Who would have thought writing Welcome emails would be so hard!
13 Sep I'm going to be doing a braindump here for some strategies and tactics for Search that will be valuable for startup companies to share with their internal staff or with whoever they hired for their marketing. If you need to bootstrap your marketing I'll be sharing all of my ideas with you here.
13 Sep
13 Sep This post is from from my other blog here BJ: Come find us @ Techcrunch40 with sweet printed table slip and two brand new iMacs! Plus win an iPhone...
13 Sep This post is from from my other blog here BJ: Heading across the street to Eco Cafe for caffeine. Just sat through Method presentation, very cool stuff happening in 2008.
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