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This post is from from my other blog here


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This post is from from my other blog here


Click here to read the entire blog post
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This post is from from my other blog here

Are you a marketing sheep? 261 Questions.

MarketingCharts.

Three out of four. 72%. Ouch. And the car makers are looked upon as online innovators.

The problem is any of the following:

  1. They don't know what their ...

    Click here to read the entire blog post
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This post is from from my other blog here

Are you a marketing sheep? 261 Questions.

MarketingCharts.

Three out of four. 72%. Ouch. And the car makers are looked upon as online innovators.

The problem is any of the following:

  1. They don't know what their ...

    Click here to read the entire blog post
Group Blog Comment 0 comments   2 Visits     Report Report
Group Blog Comment 0 comments   2 Visits     Report Report
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This post is from from my other blog here

Jon Miller does a great job of boiling down landing page science to ten tips. These will get you 90% of the way there.

I've couched this in a somewhat negative light because there is actually an array of forces lined up against you in implementing these.

For example:

"Focus your page around a single call to action, such as a free whitepaper or demo. Avoid the temptation to include extraneous company information."

Inevitably, corporate product boilerplate wants to find it's way onto your pages as the design is implemented. It's very dangerous. The sales equivalent of this is "when ...

Click here to read the entire blog post

Group Blog Comment 0 comments   2 Visits     Report Report
This post is from from my other blog here

Jon Miller does a great job of boiling down landing page science to ten tips. These will get you 90% of the way there.

I've couched this in a somewhat negative light because there is actually an array of forces lined up against you in implementing these.

For example:

"Focus your page around a single call to action, such as a free whitepaper or demo. Avoid the temptation to include extraneous company information."

Inevitably, corporate product boilerplate wants to find it's way onto your pages as the design is implemented. It's very dangerous. The sales equivalent of this is "when ...

Click here to read the entire blog post

Group Blog Comment 0 comments   1 Visits     Report Report

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