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10 Oct This post is from from my other blog here The "bounce rate", according to Google Analytics, is "the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page). Bounce Rate is a measure of visit quality and a high Bounce Rate generally indicates that site entrance (landing) pages aren't relevant to your visitors. You can minimize Bounce Rates by tailoring landing pages to each keyword and ad that you run. Landing pages should provide the information and services that were promised in the ad copy." The question that needs to be asked is not what's the average bounce rate across all websites, or ...
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