Yahoo Looooves Keywords in Domain Names

For the past month or so, some folks on WebmasterWorld have been discussing recent changes in Yahoo’s SERPs. Some of the more recent comments suggest that Yahoo is looking heavily at keywords in domain names.

I agree 1,000%.

As I type this, I’m looking at a site that is currently at #10 on Yahoo for [cityname real estate]. No state modifier or anything, just the city name. This is a competitive term, although not as bad as Seattle Real Estate or Las Vegas Real Estate. Here’s what you need to know about the site ranking at #10:

• It has no age authority. The ...
  
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