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I saw this very cool chart on advertising from Erik on Techcrunch (via First Round Capital)Newspaper spend in US is about 10% of total advertising spend and is receding at 7% YoY.Compare this to advertising spend in India:1. Newspapers (46%);
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This post is from from my other blog here

the list of elements to consider when building a social media strategy for your organization
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This post is from from my other blog here

This is very specific to Bangalore and if you have not lived in India or not visited here, most of this may be "interesting" at best for you. Another warning - long post.That India has changed significantly & dramatically in the last 10+ years is obvious. On the flip side people & attitudes are changing slower (or resisting change) is also very clear. I have this new theory that the So QoL = physical aspects + psychological aspects. I notice that the physical aspects are a net neutral to slightly positive (see the previous paragraph). Within the psychological aspects; pleasure (with material acquisition) is greatly improved, but there's more stress now and its very high quality stress.Let me explain my theory with some examples:1. Buying a home: Homes were a lot cheaper and loans were harder to come by a few years ago. What's good is that now if you can breathe most banks will give you a loan to buy a home. The price of real estate is much higher, but the quality of basic home construction is better. The challenge is that if you are 2 income earning home, most accountants advice you to keep you "basic pay" small and "perks" large to avoid a large tax burden. Since mortgage interest is the only deduction to offset taxes, many folks buy a much larger home than they ever imagined (this part is not very different from the US). The trouble is buying a larger home in India has a lot more ...
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The best entrepreneur blogs – and often the most successful ones — do more than just promote the entrepreneurs or their projects. Star power can draw attention, but it won’t sustain it if the blog doesn’’t “give.” Give is a broad term. You
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Companies with the fastest growth in revenues.
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This post is from from my other blog here

Mobile phone giant Nokia's market share in India has increased to 62.5 per cent in 2007-08 from 53.6 per cent in the previous year, according to a survey by Voice & Data.
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If you are part of a startup or have a new product and are looking to expand into the "India market", here are some tips on what I have learned over the last couple of months.Some Cater to local tastes in application usage. This is a very obvious one, but an important point. Broadly speaking, Indians love Bollywood (local movies), cricket for entertainment. They are ...
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This post is from from my other blog here

If you have never been in an autorickshaw before you have to go. One part like Barney Oldfield Speedway ride at Great America (only this is real), another part like a digestive system refresh after a long meal, these vehicles are a ubiqutous part of most Indian metropolis. Bangalore has a fair share of them. Most can seat 3 (with the driver in front) and in most cases seat more than 5 (I can vouch for 5 in a rickshaw personally).I had to travel a short distance to meet a friend so I figured I would take an "auto" as its referred to here. The best part of the ride actually is the look on the faces of those traveling on it for the first time. The even better part is the "haggling" you have to do upfront to decide on the price or location - before you get confused as to the location let me explain. Either you go where you want to go at the price they want you to pay OR you go to the location they want to go at the price you are willing to pay. Makes sense right?All auto's here have a meter which supposedly displays the fare and is kept up to date. The rise in fuel prices however have not reflected on the fares for a long time probably so most drivers prefer to negotiate a price upfront. I.e. how much will you have to pay above the price quoted on the meter.I had really no idea of the distance (except for knowing its short) I had to travel so there was no way I could decide if I was getting a fair shake or was being "taken for a ride". I walked up to a fairly crowded rickshaw stand and noticed about 5-7 of them waiting. I went up to the first driver, mentioned I wanted to go to "Old Phillips building" and prepared to get in."No sir, I cant go there, I dont have enough petrol (gas)" he ventured. Hmm, was my thought, then why dont you either a) put some when we are on the way or b) go and get some in the tank rather than standing here.Oh well, I figured there are enough of these here, going to the next one."Its too close and I wont get someone to ride back" claimed the next auto driver. I was going to say something about what do I care, when I realized it was a futile attempt at commiserating with him, so I bit my tongue and moved to Bachelor #3.He was clearly happy listening to his radio station and could not be bothered to move. "I cant move until the two in front go" he said, not even waiting for me to mention where I wanted to go.Not wanting to waste time, I went back to bachelor #1. "I have time, lets go and fill gas", I ventured, not really confident I had any time, but hoping ...
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Most leading biologists at that time assumed that neurons would use the electricity in the nervous system to send signals across the cleft. The average synaptic cleft is extremely small—a mere twenty nanometers wide—and though the nervous system may n
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This post is from from my other blog here

The author, a Google alum, noted three important characteristics: * team chemistry * rapid iterations * clear end-user focus
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One of the most important things you have to get when you come to India is a bank account - why? Most US credit cards "fail to be approved". My credit card company consistently declined transactions "for security reasons" they claimed. Since there are no credit agencies here, banking is a relatively "personal process". Too personal one might conclude, if you are used to the automated, impartial and objective "credit score" process in the US. My mom has an account in the Indian bank, close to home, so I figure why not go there.The personnel (all the way from the branch manager to the "water-filler person" and the cleaning lady) know her by name. Obviously my mom is very well liked. Favors have been done consistently from both parties. One side is happy listening to stories of how her grandchildren in the US are "very smart", and the other side consistently puts large amounts of money in certificates of deposit for a less rate of return than you'd get from micro lending $50 per year to a vendor selling coconut-water in New York City (for those of you that dont get it, vendors selling unprocessed food in NYC are prohibited, so there's a slim chance you're going to get your principal back).So in due course of the first week I made my way to Indian bank to open an account. As you'd expect, I had none of the things they'd expect any person wanting to open an account would have - 3 set of passport size photos, original and photocopy of PAN card, original and photocopy of address proof, LPG card or Ration card, Driver's license and copies of passport and a "statement from a known person".I walk in with my cousin, fully expecting to be there for at least 2 hours. They all seem to know him - Good, I think. I hear "Mrs. Mohan's son" from a certain lady. Expecting her to inquire me about mom, I was prepared to answer, when I realized she was talking to my cousin. Of course I think, what did I expect.I was escorted to the branch manager's cabin, a nice enough man, who after asking me for the third time if I had breakfast proceeded to ask me "Do you want to buy gold coins?".Huh? I think, gold coins? That's a new one.I tell him I want a simple bank account."No problem. We can do it today, but also please consider buying some gold coins sir" he says.I get a new account form and I proceed to explain that I have none of the things he wants from me except for my US driver's license.He cuts me short - "Oh you are Mrs. Mohan's son? Ok. No problem. We'll open an account. We dont need those other items now. Just please consider buying some gold coins".What's with these gold coins I go out to ask my cousin.He's busy filling out some paperwork for my account, and pauses for a second, "Every bank's been calling me to buy gold coins. Its the new thing they are selling". I wait for a few minutes still not having to do anything to "open my account". The branch manager has filled out the ...
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This post is from from my other blog here

I may not make a lot of friends with this post, since most people prefer "all you can eat Internet plans". Other utilities are already metered like water and electricity, so why such an uproar over Internet access is not obvious to me. Internet usage here in India is already metered. This morning Time Warner is attempting that in US. The main reasons why metering makes sense for the cable provider are obvious. 1. It prevents freeloaders. Many people in the US do not secure their wireless router with a passcode since they dont pay by amount downloaded. If you are going to pay by amount used, you will secure your wifi and ensure your password is guarded.2. There's incentive to invest in the network as application bandwidth intense applications are more prevalent.3. Allows for structured provisioning and capacity planning of their network, thus ensuring that more Earthlink type fiasco's dont happen.For consumers, there are benefits though:1. Makes your home network more secure. If you do put a password on your network, you tend to prevent unauthorized usage, typical to not allowing people to come by and use your network for illegal means - I dont mean downloading free music or the like, but for really nefarious activities.2. You pay for what you use and dont have to pay for those that abuse the network at the high end of usage. There is an negative (positive depending on the way you look at it). I have stopped viewing videos on the net and my use of YouTube has dropped by 80%. I used to view all videos that my friends recommended to me, but now that's rare.The downside is there are over 500 pictures I have taken in the last few weeks that are still waiting to be uploaded.
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This post is from from my other blog here

the skewed world of fuel subsidies worldwide
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This post is from from my other blog here

A year ago no one was talking about $200 oil, and now everyone in the markets is, for scary reasons. Oil prices climbed from $10 in 1999 to $95 last year without slowing the surging world economy, in large part because the markets believed the spike was a
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