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30 Oct This post is from from my other blog here I know what you’re thinking. It’s Halloween. Christmas lights aren’t even up yet and I’m suggesting you start thinking about your 2008 paid search campaign. Well, paid search is more than just ad copy tweaks and keyword research. Paid search is a component of your overall small business marketing plan. Now is the time to learn from your 2007 results and make sure that your 2008 paid search strategy is in line with your overall product marketing goals! Head on over to Search Engine Guide and read my full post - Important Steps In 2008 Paid Search Planning. Let me know your thoughts! How do you make sure your strategies are aligned?  none
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