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17 Dec This post is from from my other blog here The announcement of the new Local PlusBox by Google Adwords which places geographical information in the top paid search location changes the PPC strategy for those using more local targeting. The new expandable feature allows advertisers to bid to the top spot in an effort to have the opportunity to display such valuable information as a map, address, driving instructions, and phone number, in addition to the location name that appears beneath the last line of the paid search ad. You can read the rest of my thoughts on this new feature in my article - AdWords Local PlusBox A Great Addition - over at Search Engine Guide.
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