Gooruze

First VisitRegister with GooruzeLog in to Gooruze
 
    my profile | getting started | logout  
 

Bio

see more
Paul Dunay has spent more than 20 years in marketing, creating buzz for leading technology companies such as Google, IBM, Microsoft, Oracle, SAP, Avaya and Cisco. He also has delivered work for American Express, Motorola, Genzyme, Novartis, Citigroup, Cendant and Ernst & Young.

Paul currently is a Global Director of Integrated Marketing for BearingPoint. His unique approach to integrated marketing has been recognized as a 2007 & 2006 finalist and 2005 winner of the Driving New Demand award of the Information Technology Services Marketing Association (ITSMA) as well as a winner of BearingPoint's Best Overall Marketing Campaign award in 2004.

Paul ...
 

Articles

view all
  Reputation Gaming with the Sybil Attack January 9th GoodGoodGoodGoodGood
  Forget Metrics and Start Behavioral Targeting! January 15th GoodGoodGoodGoodGood
  Create “Experiential” Communities January 20th PoorPoorPoorPoorPoor
  Reputation Management for New Media January 23rd GoodGoodGoodGoodGood
  The Role of PR in Social Media - a podcast with ... January 27th
  Making Sense of Emerging Marketing Trends - a ... February 3rd
  Marketing Needs to Prepare for the Distributed ... February 5th GoodGoodGoodGoodGood
 

News

view all
NewsphdunayConversational Marketing: Irrational Exuberance or Next Big Thing?WOW!WOW!WOW!WOW!WOW!
 

Blog

View All RSS Feed
Do you do traditional customer research?

Do you find that the loudest person in the room tends to skew the results?

What if you had a research network you could tap into at any point in time to get feedback? Well, you can, and communities that are built online can help you do it.

I spoke with Dan Neely, CEO of Networked Insights and an advocate of customer-driven market research. I got a chance to ask him how customer-driven research works and how the best companies are taking themselves out of the center of research efforts and putting their best customers there. He also gives us some sage advice for this year.

Link to Audio Source

About Dan

Dan Neely serves as Networked Insights’ Chief Executive Officer. Dan brings to Networked Insights more than 10 years of management, operational and entrepreneurial experience with technology, manufacturing and services companies. He is an expert in customer intelligence and has hands on experience with the challenges companies face in gathering relevant, real-time insights about their customers.

Prior to starting Networked Insights, Dan co-founded Market Performance Partners, which guided companies in market ownership through customer intelligence. Previously, he served as Director of Strategy for Scient. Scient was the fastest growing services company in history, had a successful IPO, grew to more than 2,000 colleagues and launched more than 40 ebusinesses. Before Scient, Dan worked at Deloitte and was part of a team that launched esurance, the first online insurance company.

Dan holds a BBA from the University of Georgia.
Group Blog Comment 0 comments   23 Visits     Report Report
 

Recent Activity

View All
 1 dayPhotoNew Photo: The End of Command and Control Branding
 1 dayArticleThe End of Command &
 4 daysArticleNo Leads get Left Behind
 3 weeksPhotoNew Photo: dunay_1_sm.jpg
 3 weeksPhotoNew Photo: reputation management
 
 
 

Profile

United States  United States

Since: Oct 07
Rank: 31st
Profile Views: 61
Articles: 23
Votes: 43
Groups: 14

 

Calendar

Apr May 2008 Jun
S M T W T F S
1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31
 

Friends

view all
 
 
 
 

Invite someone to Gooruze

Home | Read News | Post News | Read Articles | Write Articles | Q & A | Groups | Activity | Members | More

Privacy Policy | House Rules | About Us | Contact Us | House Blog | FAQ

© Copyright 2007 Gooruze ™ | Built by Market United