One of the post conference chats I was involved in after PodCamp Perth was Google's de-indexing of a local Perth blog. www.enjoyperth.net has been a key source for information about Perth events and social goings-on for a couple of years and always featured strongly in Google's results.
Simone's blog was dropped from the Google index a couple of weeks ago for what we speculated was a link infringement. Duncan Riley (one of our founding gooruze) picked up the case and after some discussion with an undisclosed Google employee - raised the issue on TechCrunch.
In a prime example of the power of social media - Duncan's post not only started up a flurry of discussion about Google's new link penalizing efforts - but also helped to uncover the real reason behind enjoyperth's mysterious de-indexing.
One of TechCrunch's readers uncovered some spammy links at the bottom of the blog - which a hacker had placed on the site. Duncan's TechCrunch post even drew discussion from Google's very own Matt Cutts and Adam Lasnik. With Matt promising to check in on the re-inclusion request - i'll be interested to see how long it takes for enjoyperth.net to be re-indexed...
POWER to the Social Media !!!
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