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31 May This post is from from my other blog here Now, I can't imagine I would ever sky dive myself, but this nice piece of work really captures the adrenaline rush that comes with the real thing. Oh, and of course, it is all in pursuit of brand activation. This time, for Honda. Courtesy of Paul McEnany.
29 May This post is from from my other blog here
YET, I still get a small thrill when I consider this in action. I am still amazed that it is possible to reach across the globe and see, hear and engage with others. As a case in point, first thing this morning, I power up my PC, check mail and Twitter. I notice that David Armano is streaming a talk with Gary Vaynerchuck through the CriticalMass always in beta site. And as I sip coffee and begin to wake up, I pause for a moment and look at the faces of people on the other side of the planet. I listen in to both the live audience and the back-channel chat that accompanies the ustream pictures. Someone calls for questions -- here's one -- "where is his wristband". The question is asked and the camera pans away from the audience and over the Gary. In seconds, someone offstage throws a wristband to the table. Without blinking, Gary launches into his reasoning behind using wristbands or super-low-cost promotional items over t-shirts. He explains that the promotional item is, in his context, a social object ... providing his community with an emblem that reinforces a sense of belonging while also signalling to others your allegiance (ok that was my interpretation). And as I watched and listened, I was amazed. One person watching asked a question ... and on the other side of the world, an impact was made. It was small, but it was real. Think about it, this is anything BUT mundane. This is the everyday world that our kids will inherit. It is a world that today's school students will build their careers in. I just hope they see the wonder in all this.
29 May This post is from from my other blog here
Periodically I pause for reflection. I look back over the years and try to fathom my achievements, tally my failures and come to some kind of reckoning. Each time I do this, I start by wondering "what could have been" ... it makes me think through the alternative choices that I would have had to make to succeed in another life/career path. One of my early career non-choices was in academia. I was, for a while, rather enamoured with teaching and research -- and had the opportunity to meet and work with some inspiring and genuinely funny people. One such person, Jennifer Barry spent many years after study working in arts administration. With a sharp mind and a razor wit, she would work through the many challenges that come with theatre production, managing the creative AND the business elements all on a miniscule budget. There were late nights, early mornings, pressures of all shapes and sizes. There were demands for more, demands for less and a need to balance the expectations of friends, family, colleagues, boards and even government bodies. Her dedication was enormous. But it was a dedication that also required significant sacrifices -- for this was no ordinary job. And the Company could certainly never have paid Jennifer an hourly salary. In a similar vein, Steven Collin's post on creative sacrifice reminds us that dedication and sacrifice go hand in glove. For those who work in a creative field (and let's face it, we all do), the personal distinction between what should be called work and what is "life" is decidedly fuzzy. As Jennifer continually demonstrated and as Stephen argues, dedication goes beyond the mere requirements -- there is a deeper commitment -- to outcomes. You see, ideas are easy, and talk is cheap. Dedication, however, drives us towards the achievement of a goal. It makes us question the manner in which we "invest" our time and energy, and asks us to reprioritise -- sometimes harshly. Look around you -- there will be people who may have talent. Others with "vision". But the only thing that counts is the end result. And when you stand back in a year's time and reflect on what has come and gone, all the petty barbs and daily niceties will have evaporated from your mind. You will only mark your triumphs or failures. And each are valuable in their own way.
28 May This post is from from my other blog here 
Often the most effective communications are a little rough around the edges. It is the half-dashed email. It it the off-hand tweet. It is the scribbled note left on your colleague's desk. Think about it, what do you prefer to get from your lover -- an email, an e-card or a hand written note? What gets your attention most? Seth Godin calls this "keeping it human". When it comes to communication, marketing or what ever you want to call it, sometimes the slick, polished piece of collateral, corporate video or TVC is not what you should be aiming for. And while it does depend on who your audience is, remember that we all like to feel that we are being spoken to by a person, not a machine. After all, no matter how many times you repeat a message, nothing appears to be quite so authentic as something written, given and created by hand.
27 May This post is from from my other blog here Jennifer Leggio has the goal of raising $10,000 for Leukemia and Lymphoma Society, which funds medical research for blood cancer cures and provides patient and family support programs. To help do this she has secured the time and creativity of some of the smartest folks in the marketing/digital/social media space. As of today, you have about NINE days to bid on the services of Chris Brogan, Joseph Jaffe, Geoff Livingston, Aaron Strout and Greg Verdino. So think about your business challenges, review the profiles below and then make your bid. All in a good cause (and for those in the USA, tax deductible too).
Auction: Speaking engagement anywhere in the U.S. valued from $5K-$10K. Bidding begins at $700. Full details available on the Chris Brogan eBay auction site.
Auction: Dinner and brainstorming session in the New York / Connecticut area valued at $10K. Bidding begins at $1K. Full details available on the Joseph Jaffe eBay auction site.
Auction: Two-hour phone consulting / brainstorming session valued at $1K. Bidding begins at $100. Full details available on the Geoff Livingston eBay auction site.
26 May This post is from from my other blog here Paul McEnany, Sean Howard and Gavin Heaton got together to talk marketing, digital strategy and other important topics in this 35 minute long ooVoo recording. Some great editing by Paul whittled this hour long rant into something that is barely watchable ;) Enjoy! Eat Sleep Blog. Episode #I Can't Remember from paulmcenany on Vimeo.Some of the key discussion points include:
26 May This post is from from my other blog here There is plenty of talk about "digital natives", but unless you have a teenager living in your house, you are unlikely to understand the full impact that this generation will have on all our futures. But rather than theorising on the subject, take a look through the digital window on Josh Fortune's life. At the age of 14 he is not only a blogger, but a music reviewer, photographer and online content creator. You can find him on the web, Facebook, Flickr and at his viddler channel. You can also contact him directly for business opportunities. Time to stop wondering about the impact that this generation is going to have on your business (from the inside and the outside) -- there's work to be done. It's time to start preparing. You have four years (that's right 4) before Josh and his peers reach the age of 18. Four years before they begin rocking your company's processes, policies and procedures; experimenting with your brand manual, firewall settings and "acceptable use" guidelines. In four years much can change -- but much can also stay the same. Look around your office. What was different four years ago? Sure there are shiny new Macs on the desk and maybe there are more "ghosts" (people working from home), but I am willing to bet, your business four years ago is likely to be the same shape, the same structure as it was in 2004. If so, get moving. Josh and ...
26 May This post is from from my other blog here I have always been interested in knowledge. As a young child barely able to read, I would paw my way through social studies and history workbooks for children much older. The stories fascinated me and the tests tickled my competitive nature. Throughout school I had the benefit of nurturing, energetic teachers more committed to the idea of "teaching" than the strictures of curricula -- which ensured that my curiosity was stoked like a small fire, not beaten into submissive ash. At least until my final year ;) When I had the opportunity to teach at university level, I jumped at the chance. I loved the challenge and the opportunity -- lecturing and tutoring in postmodern studies as well as Australian performance for a year or so. And then even through my business and marketing career that followed, the opportunity to teach or share knowledge was often available -- I spent a couple of years combining technology, marketing and innovation setting up IBM's first "knowledge factory" outside of the USA and then moved into "innovation management" and then onto marketing for Fujitsu. That meant teaching my teams -- but also, always, learning myself. One of the things that I learned was that marketing = learning and vice versa. For the type of learning that impacts a person's behaviour you need to understand human nature. You need to understand "change" and you need to understand motivation. And now, in this Age of Conversation, where learning is no longer confined to a single location and it is again, like in my childhood, based around interest-driven participation (John Seely Brown), there is even greater pressure on teachers (both of children and adults) to stay abreast of new and emerging technologies. There are some truly astounding breakthroughs happening in the education world. Kids with their grasp of technology and willingness to experiment are o'erleaping their teachers (and their parents). Technology companies are building ever more powerful tools that enable virtual classrooms, online collaboration and eLearning; Communities are coming together to develop cheap or open source alternatives and "social media" applications are finding themselves co-opted into the service of Education 2.0 initiatives. It is learning by doing. And if this signals the death of education, then it also indicates the dawn of learning.
22 May This post is from from my other blog here  CC Chapman
Ever since Twitter launched there have been rumblings around its stability. The service has exploded over the last year or so and seems to be hitting a new round of growth with tentative coverage of Twitter now reaching the mainstream. All this is great for Twitter. But success is a double edged sword -- with greater reliance and focus comes higher expectations.Over the last few days the rumblings have grown louder. Various technical problems saw the service up and down like a yoyo. Frustration within the Twitter community seemed to mount exponentially with every moment of downtime. And while we all understand technical problems, there was a missing ingredient -- communication. During these ongoing problems there was nary an update.This to me, signals a much greater issue than technology. For a company that builds its business model around COMMUNITY, it is essential that it takes care of that community and its concerns first.Case in point -- Arielgate (follow the link to read the details of Twitter's refusal to deal with online harrassment). Now, while there are two sides to every story (or three in this instance), clearly there is a line that has been crossed here. And when it comes to community, opinion is going to come down on the side of the person who lives in, plays and contributes to the community. Dealing with this sort of harrassment is not just about technology nor even about "terms of service". It's about doing what is right by your community. And for a business that relies on building a community -- it's all about the future of your brand. That is, if you want one. Update: Brian Solis provides a detailed analysis of the situation and Ariel Waldman also provides an update on Twitter's latest response.
22 May This post is from from my other blog here  john yaya
It is always hard to know how a talk on social media is going to work with a room full of business students. Will they "get" social media? Will they have heard of "Twitter"? What if the answer really is NO? The other night as I started to wrap up my presentation, my mind switched to questions. I tried to think back over the sections that elicited the greatest responses and wondered what questions would be asked. But I should have already known at least one of these questions -- because it has been asked EVERY time that I talk about social media. "How do you find the time?". Now, I have an answer to this ... but what I am interested in, is others. I know how long it CAN take to write blog posts. I know how many hours I spend reading and commenting on other blogs. And I know, roughly, how much effort will be needed to make my various other social media projects successful (a lot). But what about others? What about those at the peak of their careers? Can and do senior executives write blogs? In search of the answers, I turned to the unreliable Twitter and asked the ALWAYS reliable community. Here is the list of senior executives with blogs:
I also knew of or found new (to me) executive blogs, including Dr Ellen Weber, Johnathan Schwartz, John Dragoon and Randy Baseler.So it seems there are SOME executive blogs running wild. But over the next couple of weeks I want to take a closer look. What do they write about, and how frequently do they update?ALSO ... if there are other executive blogs that you know of, let me know. I will check them out as well!
22 May This post is from from my other blog here I mostly use Twitter for "listening" ... I scan the conversations from time to time to gauge what is going on in my personal universe. From time to time I will join in the conversation, but often my response is delayed due to working patterns, time zones or even the volume of information that passes through my Twitter feed. What often happens is that I will find a link of interest and then I will write a couple of sentences and save the information as a draft here on the blog. Later, when I have time, I scroll through the back catalogue of unfinished blog posts and finish it up. Here is one of those posts: Learn Web Development with 100+ Free CoursesToday a tweet grabbed my attention, though it really could have just passed by. Paul Terry Walhus points out this great listing of free courses on web development available on the net. It is broken down into category areas such as multimedia, development, design and so on, making it not only a comprehensive list of resources but a usable one as well. For me, the Servant of Chaos blog is a personal scrapbook of ideas ... I use it to work through concepts, to engage in debate and to capture the fleeting moments in time where the world and I collide. If you write a blog, do you use it as a source and expression of your own creativity -- and why? And if you DON'T write a blog, how do you think blogging would impact or change your personal creativity and how would this change your professional life? I would love to know ;)
22 May This post is from from my other blog here
21 May This post is from from my other blog here Regular readers will remember that I gave this presentation to MBA students at the Macquarie Graduate School of Management last year. It seems relatively popular with the students as Dennis Price keeps asking me back again. One of the themes that I explore is the idea that MARKETING is shifting. While we still have the useful models around B2B (expensive, custom offerings to a niche market) and B2C (high volume, mass market offerings), the new model that I see emerging is a new B2C -- brand to community. To demonstrate this in action, the presentation has actually evolved into a case study around social media, technology and the Age of Conversation (with a little Interesting South thrown in for good measure). But there are plenty of other good case studies which could be extrapolated. Take a look and let me know your feedback -- I will make sure to reference you in the next version ;) This time around (at least in the talk) I feature a whole heap of Flickr photos (all referenced in the deck) and the following bloggers: David Armano, Katie Chatfield, Joseph Jaffe, Jeff Jarvis, Drew McLellan, Ryan Rasmussen, Matt Dickman and Sean Howard.  Upload your own
20 May This post is from from my other blog here Increasingly I am picking up good links and pointers via Twitter. One of the many people I am "following" sends a message out and it appears on my screen. Sometimes this is immediate (if I happen to be online and watching as the message comes through), or it can be delayed (for example, I scan my friends timeline for interesting news and observations each morning). But the good thing is, it is completely opt-in -- you can choose to "listen in" to the Twitter channel or you can opt out. Furthermore, you can choose to engage in conversation -- jumping in to the twitterstream at any moment. Following a tweet from David Armano, I landed on the Addictomatic site. Of course, I did a vanity search -- but to my surprise, I uncovered material that I did not know existed (I thought I kept good track of my digital self). There were tweets about me (I searched for "Gavin Heaton" rather than "servantofchaos"), blog posts and even movie clips. And one of those caught my eye ... As part of the MyOovooDay experience back in February, Drew McLellan and I held web video conferences with a number of people happy to talk about the Age of Conversation. Unbeknownst to me, Paul McEnany recorded part of the session ... and here it is. It records some of our discussion about what was then the "upcoming" plan for the Age of Conversation 2008 which is funny in retrospect. In the video you will see (from top row L-R) Luc Debaisieux, Gavin Heaton, Drew McLellan, Kris Hoet, Paul McEnany and J Erik Potter.
19 May This post is from from my other blog here This is one for the scrapbook. A brand that delivers on their promise -- online and off. Courtesy of a tweet from Ian Farmer.
19 May This post is from from my other blog here
More importantly perhaps, is another question -- do these messages build on or extend the experience of the brand? In particular, I am interested in understanding whether people adopt these words as a way of describing their relationship with the brand -- and if they do, great. The importance of this, is that the foundations of our brand's story lives in the WAY in which your brand is experienced. It is not about the MESSAGING or even the DESIGN appeal, but in the way people construct their STORIES of using, engaging and even consuming your brand. After all, every experience is captured as a story. Think about it ... what is your best childhood memory? To explain to me, you need to tell a story. You will have told this story to yourself many times over the years. It will have been reinforced. Changed. Revised with new insight and knowledge. But it is the story that captures the ESSENCE of the experience. And this is why messaging is still important -- it provides a framing device around which (hopefully) people will interpret their experience with your brand. This is why I find Noah Brier's Brand Tag experiment so fascinating. First up, you observe a logo and then enter a single word response describing that brand. You can do this for as many logos as you wish. But then, the best bit -- you can browse the brands and see the responses as a tag cloud -- with the more common descriptors shown in large type. Now, here's a challenge to all the marketers out there ... write down three words describing your brand. Go to Brand Tags and browse to your brand's tag cloud. How prominent are your three words? Hmmm. Scary.
18 May This post is from from my other blog here
The site has a handy FAQ which answers many of the questions you would never dare to ask -- including this one: My child is pretty run-down. Should I still consider trading him/her? Yes! One man’s garbage is another man’s gold, so don’t count your kid out of trading eligibility just because of bad skin, awkward arms or thick glasses. Many parents find these traits adorable in trades, especially if they find their child too handsome, too athletic or too intelligent. Do you consider those bad traits? Some trading parents do. As with the Marry Our Daughter site, this one challenges both taste and morality. The scary thing is, that some people may well think it is legitimate.
18 May This post is from from my other blog here While I guess this is really one for the geeks (and the Star Wars geeks in particular), this R2D2 projector by Nikko Home Electronics really does have some utility. Not only does it include a projector for your DVDs, it has ports for your PlayStation, xBox or Wii consoles, inputs for video cameras, flash drives and even a dedicated dock for your iPod. It gives you a lot of flexibility in terms of where you need to place your home video projector -- you just use your Millenium Falcon remote control to move R2D2 to the place you want to watch your movie. Though, if you are like me, $3000 may be a little steep. However, this could also be an uber-cool accessory for your corporate boardroom. Either way, it will make your next presentation/movie night something to remember.
15 May This post is from from my other blog here Not quite the "Dance of Shame" from Pylea, but c'mon. We've all been there. Hold your head up high. With thanks to Paul Isakson.
15 May This post is from from my other blog here  hub-bub
During the twentieth century, Sydney's Domain was host, each weekend to a variety of impromptu lectures. Known as "Speakers Corner", anyone with a point of view could go along and speak to the passing crowd. Some speakers became well known and built up a following, while others were more casual, comic or plain ridiculous. Sometimes the Speakers Corner would turn into a hotbed of debate and discussion, other times it was just diatribe -- it depended on the mood of the times, the audience and the speaker. Many speakers, to give themselves a little more prominence would bring along something to stand on -- often a soapbox. They were of sturdy constuction, easy to carry on the train and could take the weight of the speaker for hours on end. So popular did the soapbox prove that a common saying entered the lexicon -- "get off your soapbox" -- a comment called by the crowd to taunt the speaker. In many ways, this tradition has much in common with blogging. Bloggers put forward their views which attracts (or repels) an audience. Some readers participate in the debate or drop by to listen before moving on. But there is also a large divergence between "soapbox speaking" and blogging -- and this is based around the movement from talking/discussion to action. If you are a blogger you are bound to receive pitches from PR agencies and comments from your readers. Some will be well researched and others will be dismissive, cursory or even rude. If you are a reader you will have favourite writers that you visit regularly and others who you disregard. But with social media there is not a simple connection between speaking and listening. The velocity with which thought becomes action has never been faster. For example, Geoff Livingston shares his exasperation with bloggers, PR folk and readers in this excellent post that challenges both the "PR people shilling for long tail hits about crap, and mean cranky bloggers who think hiding behind a keyboard with a decent Technorati ranking is a license to act like jerks". He shows that by looking beyond the shadow of our egos that we (and he means "the greater we") can actually work to achieve an outcome. So think about this. When you want to fire of a flame comment or a nasty blog post -- who are you hurting and why? And if ... IF you could put that time and energy into something constructive -- imagine what the result would be. AND now that you've thought about it, get on with the action. Get off your soapbox, there's work to be done!
14 May
13 May This post is from from my other blog here  Created by OnePlusYou - Free Online Dating
Some blogs are known for their insight. Some for their coverage of issues. Some for their colourful personalities. And some for their funky design and willingness to share. Sometimes the personality of the author is there in your face while for others, it is important to stay tucked away behind the words on the screen. But no matter where your blog sits in this spectrum, the words that you write truly do say something about you. After all, blogs and your personal brand are intimately linked. This fun little cuss-o-meter gives you a quick reading of your cussability score (with thanks to Meg Tsiamis). Meg ranked a healthy 2% while I managed a meagre 0.8%. I am hoping that some of my friends make up for my poor efforts. After all, some have more reasons to cuss than others!
13 May This post is from from my other blog here  servantofchaos
The Interesting South gang (Emily Reed, Katie Chatfield, Ian Lyons, Gregg Girling, Matt Moore, Rob Marson, Stig Richards, Tim Longhurst, Gavin Heaton, Lauren Brown) breathed a collective sigh of relief around midnight last night. After months of planning, the presentations all came together in a way that held the sellout crowd in thrall. Our speakers performed very well in front of a large and curious crowd at the Belvoir Street Theatre. As we started, our MC for the evening, Tim Longhurst asked the audience to turn on their mobile phones and contribute to the conference via Twitter or by SMS direct to his mobile phone. Mark Bagshaw kicked off the proceedings with an astounding speech about opportunity, challenge, disability and optimism -- setting a very high bar for all who followed. Roger Dennis encouraged us to look at different industries to identify innovative opportunities for our own. Emily Reed investigated, to all our fears, why marriages fail. A brief interval saw the audience burst into conversation, inspired by the six word biographies they were wearing. The Belvoir Street front of house team were busy watering the thirsty audience and the staff from Wagamama negotiated the jammed foyer as best they could. Christian Mushenko shared some everyday heroes with us all. Tim Noonan lived up to his reputation, delivering a daring, daunting and slightly saucy discussion about what it means to be the real you. Annalie Killian reminded us that change is the constant in our lives and was followed by Wade Millican who brought us to a central meditative space in the space of minutes. Zoe Horton brought tears to all our eyes as she stepped through the challenges and delicate joys of genetic counselling. During the next interval we ran the brave Tereasa Trevor through Marlaina Read's presentation on the History of Photography. Marlaina was unable to make it to Sydney to present, but she offered to send the slides, and in the spirit of open source, we called for a volunteer presenter. Tereasa stepped up to the challenge via an SMS to MC, Tim Longhurst. On returning to the theatre, we were treated to Scott Portelli's awesome images and video of swimming with whales off the coast of Tonga. And then keeping with the animal theme, Ian Johnston asked us whether animals think about what other animals think. Suzanne Dagseven gave an inspiring speech about finding your purpose and escaping the mundane everyday prisons of our own making. Tereasa delivered her own take on Marlaina's presentation and then Stephen Collins explained exactly how Web 2.0 technologies can be used to make real change -- in this case his daughter's school board. Michael Lister stepped us through the intricacies and amusing challenges of bus route design. Russ Tucker introduced us to his Viral Waistcoat and all the people who have worn it (BUT it seems to have gone missing. If you ...
12 May This post is from from my other blog here
Where I always try to start is with the story. What is it that I am trying to get across to my audience? What is the starting point and where does the end point lie? What is the journey that we are going to take and what sights and sounds will we encounter along the way? I try to think of it as a train trip -- something that has an EXPERIENTIAL element to it. An essential aspect for me is the metaphor. What is the key theme that I want to apply ... and what is the message? How do I build this up along the way? What are the rhythms I want to interject. And once I have all this, I ask myself -- is there some visual that I can use? Where can I find it? How can I bring my story with its key themes together around the visual? Normally I start with a Google image search based around my key messages. If that does not result in a winning image, I often go to Flickr and do the same. But every so often both of these great tools fail me. That is when I take a breath and think about my friends and community. I think blogs and I think Twitter. But rarely do I think Facebook. However, when I was thinking about this post, I knew that there was an image that I wanted. I just needed to think where it was. And sure enough, I remembered. David Armano generously setup a fan page on Facebook some time ago and saved many of his well-known (and well-used) diagrams to image albums. This is one of them. Be sure to check this great resource next time you get stuck!
12 May This post is from from my other blog here Make no mistake, there are some challeging times ahead for companies. And one of the big ones is dealing with the influx of new employees and the successful transition of young managers into the ranks of decision makers. Beth Kanter discusses social media as a form of innovation within NGOs here and points out this great slideshow from Sacha Chua. A taste of things to come? It is only a matter of time ;)
11 May This post is from from my other blog here I was reading ReadWriteWeb's post on social networks and filtering and was immediately reminded of the Tangerine Toad's Your Brand is Not My Friend. RWW's Corvida is looking at the large amount of "noise" that occurs in social networks and suggests that filters are the necessary next step in the evolution of social networks. However, one of the things that I most like about social networks is that the WAY that participants actually USE the social platform is what determines its value. Take Twitter for example. If it was down to Twitter, we would still be answering the question "what are you doing". Instead, the Twitter community have moved in a completely different direction, finding connections, conversation and activism a far better use of the 140 character micro-blogging format. When you add the concept of personal branding to this, you can begin to see the importance of conversation. In this Age of Conversation, we are what we talk about. We are known by what we say and who we say it to. Our reputations rely on the connections we make, the friendships we build and the content we create. The platforms that we use to carry on these engagements are, to an extent, irrelevant -- afterall, the almost all aggregate under the all-seeing eye of Google. So while, yes, filtering would be a nice addition to most social network platforms (especially when you start to link them), the best form of filter is your friend. Not the platform. If you take the time to listen, learn and TRUST, then that personal network will pay back your time and effort many times over.
09 May This post is from from my other blog here One of the things that I like about the list is that the top 42 blogs are individually researched and measured against a number of elements (you can find the full list here). This is how Joe describes the criteria.
Lists such as the Junta42, Mack's Top 25 Marketing and Social Media Blogs and Ad Age's Power 150 have an important role to play. They are a great source of "go to" knowledge -- and can prove invaluable for new and experienced bloggers alike. When I first started writing this blog I used Mack's list and aspired to one day be ranked there. And to this day I use it as a reference and reminder of the great blogs that are freely available to us all. And while no ranking methodology is without its flaws, the most important thing is that lists allow you to identify where it is that you do (or want to) belong. At the end of the day, the list is about community, or as Drew McLellan would say, "tell me your friends and I''ll tell you who you are". Think about it ... where do you belong. Oh, and thanks for belonging here!
09 May This post is from from my other blog here
An agency in Newcasltle looks set to shake up the industry ... and by the look of things, they want to do it by being more than just a little provocative. If you know someone who fits the mould -- or likes to break the mould -- then let them know. Visit sh1thotdesigner.com to learn how to apply. Good luck.
07 May This post is from from my other blog here A great presentation by Iain Tait on the connection between our online and digital experiences and magic. Interestingly, he separates magic and illusion -- the aim is to be both entertaining and purposeful. Take a look! I love the way that he walks us through some of the earliest digital experiences that he had (almost the same as mine) -- the old video games of tennis, football etc that ran through channel 3 on your black and white TV; followed by a small computer that loaded programs from a cassette tape. My Talk At Under the Influence from iaintait on Vimeo
06 May This post is from from my other blog here  Future of Your Brand series. There are some great ideas ready to share ... I just need about 10 more hours each day to write them up!In the meantime, do drop by and leave me a comment or a link (for some reason all I am getting at the moment is spam!).
02 May This post is from from my other blog here
As a general rule, it is claimed that spending more than 30% of your income on your rent or mortgage places you in a situation of stress. However, in cities such as Sydney, it is not uncommon to see families spending way above 50% of their income on ever increasing mortgages. And regardless of how these families arrived in this situation (whether through the unsafe lending practices of banks and financial institutions or bad decisions by borrowers), the impact is very real. In fact, Mission Australia estimates that right now there are 1.7 million Austalians facing housing stress. RealEstate.com.au are currently running a promotion where they will donate $1 for EVERY click on the Houses for the Homeless website up to a maximum of $100,000. This money can go a long way:
There is more that can be done ... but you can start with the click of a mouse. Do so here.
01 May
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by 
Christopher S. Penn), exploring the use of new media community tools to extend relationships and build value.
authored the book Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue and Partnership.
Now is Gone was released last autumn by Bartleby Press.
Mzinga, a Burlington, Massachusetts-based provider of online communities and social networks for businesses. In his role, Aaron focuses on ...
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Guy Kawasaki
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A Surfeit of Passion