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This post is from from my other blog here

There is no single magic bullet for search engine visibility. However, there is a process that acts as an entire arsenal of magic bullets, and those are structure, content and links.

  • Search engine friendly structure and fundamentally sound SEO principals.
  • Fresh content appropriately added on a regular basis commensurate to the level of your competitions activity.
  • Inbound links from relevant sites with appropriate anchor text to targeted areas of your website appropriately balanced to the level of your competition.

Anything else that I can think of pretty much falls within those three bullets, and assuming you understand them all, I’ll proceed.

*Updated 12/31 - I’m ...

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This post is from from my other blog here

Here’s what I went through on Christmas Day, just to get songs we legally purchased through Itunes to play on my kids new MP3 players…

I will never spend another dollar with Itunes after what I went through. Tell me again why anyone would pay $.99 a song, only to (eventually) figure out that you’re not allowed to listen to them on any device other than an Apple brand music player?

This is so wrong, and I can’t believe there isn’t more fuss about this, and some consumer backlash. Who does Apple think they are, Microsoft?

Anyway, my kids received Creative Labs brand ...

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This post is from from my other blog here

Although it’s been reported by lots of news outlets and search engine writers, my kids still had not heard that Google has teamed up with Norad this year to help improve it’s Santa tracking using Google Earth.

It’s pretty amazing, and you’d better go take a look right now!

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This post is from from my other blog here

I have personally suffered from many of these afflictions below, and as a result, I’ve had a loss of productivity, loss of time, and most likely a loss of income.

This started out to be a quick list of things that I could do to improve in 2008, and it wasn’t going to be an actual list of New Year’s resolutions.

But, the more I thought about it, the more I realized they applied not only to me, but to employees and probably to Internet marketers all over the planet.

One thing led to another, and the list started growing, and the next ...

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This post is from from my other blog here

Virus Marketing -

When I ran a computer store in the late 90’s, a lot of people would bring in computers with viruses and spyware to be removed, and they would usually ask us what the “point” was in these acts of cyber vandalism.

Other than sending out e-mail blasts and infecting other users, or destroying data on the machines most of the viruses were just a nuisance and served no purpose other than to annoy.

Early in the century, spyware started getting more intelligent, with key loggers and data miners routinely packaged with “free software” that started gathering credit card numbers and ...

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This post is from from my other blog here

Since I’m not taking clients new clients at this time, and I’ve yet to find someone I can reliably send referrals to,  I’m still offering my free basic SEO video site reviews.

This review of is for the site of a law firm that phoned me,  and I was happy to give some free advice to in exchange for their willingness to share, and they were.

Here’s a link to their video

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This post is from from my other blog here

Do you want to know what fascinates me the most about Internet marketing, and that I find really enjoyable about this business? It’s the speed at which things can happen if someone has an idea.

A person can go from an initial concept to an actual reality in a matter of just a few minutes, especially if they’re not bogged down by a committee of “deciders”.

Here’s a quick example -

Yesterday Google announced support for a new site map for videos, that you can add a right to your existing webmaster tools account.

By today, some enterprising person in the United Kingdom has already got ...

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This post is from from my other blog here

Here’s another free video site review requested by a reader, for Overstockperfume.com. It appears to be an affiliate site, and a bit lacking in content and quality inbound links. Lots of pages and potential though - see the video here.

Due to time constraints and other commitments, I’m only able to do a couple of these a week maximum, but if you’d like to request one, please fill out the form for a free SEO video site review. Remember, as long as you’re willing to share the results publicly, there’s no charge.

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This post is from from my other blog here

Do you suppose many of the problems users have been experiencing with Office 2007  will be fixed now, with the release of the Office 2007 Service Pack  1 ? Call me a skeptic,  but i’m not gettign my hopes up.

I am, however, downloading it as we speak, because at this point I’ll try just about ANYTHING to fix some of the things I hate about Office 2007

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This post is from from my other blog here

Live Search is finally showing backlink counts and locations again. In March of 2007, Microsoft announced that they were no longer able to support backlink checks through their search platform.

The reason (they said) was because they noticed too many automated queries, and they claimed that they would be “doing our best to get this back online as soon as possible…” but they never seemed to get around to it until now.

I’m not sure what they’ve done to eliminate automated queries, (and in fact to me it looks like they they didn’t do anything), but it appears to be fixed, although it operates just a little bit differently. Tthe big difference? ...

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15
Dec
This post is from from my other blog here

I skipped a lot of Pubcon sessions this year, either because I was working on my presentation, or because there just wasn’t anything appealing to me at the moment. I did take notes during many of the sessions, but since I always keep my Blackberry on my hip, I also try to write down and remember the really good things I overhear in passing.

There are plenty of good session roundups out there so nobody needs me to rehash the conference like I did for SES Local.

I took a lot of session notes as always, but these are a few items ...

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This post is from from my other blog here

Good links are hard to come by, but if you throw enough against the wall, something always sticks.

By regularly submitting to web directories, making sure your blog is pinging news services, submitting your RSS feeds, submitting content to article directories, and even by linking to your own internal pages with good anchor text, you’re going to continue to grow those inbound links.

“Rented” links are another story, and Google’s position is that paid links are definitely bad. They are aggressively fighting to identify and devalue any inbound links that are determined to be paid, and they are penalizing sites that are ...

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This post is from from my other blog here

As I feared, I’m now in my hotel trying to download 26 megs of mail on my (far too slow) Verizon Wireless Broadband  service.  Before I left, I forgot to limit my file attachment size for download.

Once it’s finally done, I’ll do the following in Outlook 2007  to make sure I don’t get hung up like this again:

Choose Tools - Options - select the Mail Setup tab

click the Send/Receive rectangular button - select the group on the left, then select the Edit button.

By default, “Download complete item including attachments” is selected, but you can change the settings to Download only ...

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This post is from from my other blog here

Tonight in Las Vegas I’m going to a dinner with one of the smartest people in the world when it comes to search, Jerry West, of Web marketing now. I’ve done nothing special to get the invitation (other than remain a subscriber over the years) but it’s going to be a treat to hang out.

Jerry was actually on the development team for WordPerfect, before migrating to the world of search at the end of the last century, and his company has remained in the forefront of testing SEO theory vs. fact.

Jerry was one of the faculty members at the first ...

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This post is from from my other blog here

My trip to Los Angeles for the Search Engine Strategies local conference was a real eye-opener for me as to how many big (and not so big) corporations view the Internet.

Amazingly (to me) there are huge companies paying no attention whatsoever to organic search engine optimization, while spending tens of thousands of dollars on Internet Yellow Pages, banner advertising, and pay per click. To many of the people I met, organic just wasn’t important, even though it a far larger source of traffic than any paid options.

My own theory is that this happens because with paid options, everything is trackable ...

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This post is from from my other blog here

Spots are filling up fast for the poker tournament this Thursday night in Las Vegas. Dr. David Klein has done a good job getting the word out, and there are some pretty big names in search playing. I’m not a big time poker player or anything, but it should be fun to hang out with them. Imagine the inbound links that winners will get…

He also has a really cool project going on with ceramic tiles at the bottom of this page.

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