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07 Apr This post is from from my other blog here Like a sound site architecture and directory structure, product categorization can play a significant role in how both search engines and users are able to access your products. There are two important things to consider when determining how to categorize your products. 1) Is each product assigned to the most appropriate category or categories? and 2) is multiple categorization creating duplicate content? The first issue frustrates your users and the second the search engines. Looking for examples of both of these I found exactly what I was looking for on The Home Depot website. Improper Product Categorization Frustrates ShoppersBelow you see ...
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