The Indirect Value of Social Media Marketing

This post is from from my other blog here

Apparently the injury (http://www.huomah.com/Personal/Family-Life/How-to-cut-productivity-in-half.html)to Dave's hand has affected more than his typing. For whatever reason he's given me the keys to the blog and entrusted me for the day. Let's all wish him a speedy recovery, but do keep in mind the obvious opportunity to guest post here while his faculties may not be completely intact. Kidding aside, I'm sure Dave would appreciate a few more guest posts while his ability to type is limited. The Immeasurable Value with the Greater Return – by Steven Bradley A few months ago here on the trail, there began a discussion on the value of social media marketing. Specifically, looking for more information about the following: How to plan a program ( with a real-world example) How to time manage said program How to measure and manage costs How to measure it (KPI) How to determine ROI (return on investment) The discussion continued,...