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Called AdFrames, the new offering allows marketers to pay for rollover ads on VideoEgg's Eggnetwork branded ad network based on the number of user-initiated ad interactions that occur on partner sites, rather than the CPM-based approach that accounts for the bulk of online brand advertising now. VideoEgg specializes in ads that appear in video clips and Facebook applications. Read on to learn about this take on traditional model of CPC and CPM pricing. | ||||||||
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(February 20th) (
