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Google isn't exactly bragging about it, but results from Google PPC campaigns are down across the board. Here's what you need to know before kicking your internet marketing manager, and how to fix the problem. | ||||||||
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4.00 (Good) Vote:
February 26th I've seen a large increase in conversions....but i run campaigns well....
poor ads and poor websites do not convert. there are more people in the PPC game and many have no clue how to run an effective campaign....this results in poor conversions.  Reply
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February 26th Thanks - And a good response by AdLabs to the post, which questions the analysis; sure number of searches for office supplies are down but this is a % of total searches which is clearly up as mainstream searches for everything under the sun. Whatever the stats say danlondon is right - more competition means you have to get smarter to achieve great ROI on your campaigns. And of course better education ....hopefully gooruze can help with that Reply
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(February 26th) (
