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6 in 10 Twitter Users Jump Ship Each Month

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6 in 10 Twitter Users Jump Ship Each Month
	by rachelcook (May 2009) (rank 27th) See the full news item

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More than 60 percent of US Twitter users fail to return the following month, reports the Business Insider.

Twitter has grown exponentially in the past few months, partly as a result of celebrity exposure. A record number of people also signed up in March. But it faces an uphill battle keeping new users interested.

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ClayCook

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May 2009

the other way of looking at this is that 40% return the following month.

i wonder what a good return rate is? Maybe 40% is good?