Anyone had any experience with facebook...

I just ran a little test for my wife last week. She's a real estate agent. We bought 7,500 impressions (not clicks) for $15. Just checked her referrals and Facebook sent a whopping 3 visitors.

We targeted our local hometown "network" and as best I can tell, it's mostly college kids, not enough adults to make the advertising effective. College kids don't need a real estate agent....

Thanks Matt - I'll keep you posted how our test performs. Maybe as you say you need a product targeted at college kids.