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 Wanted to get some feedback on what folks thought the best website analytics products are right now. Price, usability, services Thanks | ||
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5.00 (Excellent) Vote:
November 2007 We just went through months of calls, references, and looking into different products and ended up signing with Omniture. We went back and forth between omniture and coremetrics at the end, but omniture won by having about the same features, almost live stats, and ended being much cheaper.
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5.00 (Excellent) Vote:
November 2007 All depends on budget. If your budget is tight then would suggest Google Analytics. If you have a few quid to chuck around and some savvy guys in the office to set it up then http://www.deepmetrix.com/ is pretty useful. Reply
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5.00 (Excellent) Vote:
November 2007 Webtrends is very pricey but gives you full functionality, an all inclusive package. Gets the job done.
Google's analytic package is rather nice. Best thing being is its free. Good UI as well, however, big brother syndrome. Do you want them knowing everything about you like that? (I personally use google's package for my blog sites but not my parent ecommerce site) Reply
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5.00 (Excellent) Vote:
November 2007 i had a huge problem with Google Analytics tracking my visitors. It is fine for a 100/visit a day site...but a site getting over 90K visits a day...it needs to be used in conjunction with another package.
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November 2007 Anyone know the happy medium for GA? At what point between 100 and 90K visits per day does it start to track inaccurately?
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November 2007 90k visits/day!
That is pretty busy. I totally agree if your at that point then you can surely afford one of the more robust packages such as webtrends. Reply
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November 2007 I'm with Brian that you can upgrade. We have WT, and I'm seeing a lot of lag time even on basic dashboard views over the last month. There's little to no lag on other apps. I am probably doing a little RFP next year because I don't think they're my long term solution.
By the way, I've found an inexpensive solution to near real-time that is almost bullet proof. Throw $15 or $20 or whatever per month to Statcounter. It's by no means a robust package, but it will tell you if you started getting a spike from something that hit DIGG. It's great for watching inbound traffic after a press release. Like everything else in our crazy business, I ended up with 3 solutions: Web Trends, Analytics and StatCounter based on my needs right then. But even our own logs aren't perfect. Someone checked out a database on a production machine last week, and I lost a big bunch of query data in the search function. It's hard to throw rocks at the other guys when we all have issues! Reply
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November 2007 Interesting that you have had to go with three solutions George. I would be interested in understanding how you have combined all three to give you what you the data that you need. I have been doing some reading and a few posts reference that using Javascript to measure shopping cart effectiveness is not optimal. Anyone know any more on this?
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November 2007 I view Statcounter as a nice to have, certainly not part of the solution. It's like having a weather widget somewhere on your desktop or a toolbar. It's nice to know that it's 49 degrees outside now without having to refresh anything.
That leaves Google & WebTrends. The smaller sites we have get the functionality they need with Analytics. WebTrends is more a legacy and backup than anything. Reply
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5.00 (Excellent) Vote:
November 2007 "I have been doing some reading and a few posts reference that using Javascript to measure shopping cart effectiveness is not optimal. Anyone know any more on this?"
Interesting point. i don't quite keep up with all the coding languages today like I used too. However I wouldn't be surprised if there are more accurate solutions than javascript tagging. Coding languages can always be optimized and enhanced. Especially with web2.0 apps. most of which do not encounter page reloads. I have a feeling that someone is trying to come up with a more all encompassing web2.0 friendly analytics package, although I have not seen one to date. Reply
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November 2007 The article I am referencing is titled "Data Quality Suxs - Just Get Over It" by Avinash Kaushik. This is a snippet which got me going down this path of questioning Javascript: Lets face it, the cart and checkout process is probabl the most important part to get right - it calculates your ROI and dollars spent. You do not want any inconsistencies in data here. Anyone know what he means by this? Reply
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November 2007 oh yeah. getting the package I want and getting the financial guys to sign off on it are 2 different things,
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December 2007 Really interested in reading your discussion guys - sorry I'm like a month late on this, I've only just joined Gooruze. But I have HUGE issues with web tracking. Our site (which I cofounded 8 years ago) gets 10,000 visitors a day using one software (which reads log files; LiveStats), and 2500 using Google Analytics (= unique visitors?). OK - now that makes sense; but ... ... then one of them will collapse (to like one tenth of its volume measure) for a week or so while the other one shows traffic steadily is rising at the same time; and then a month or so later one measure might shoot up while the other keeps growing sedately (also at the same time). It's just so weird! Where on this planet can you get something that either works consistently with tags or reading web logs - that I can have confidence in?? I've spoken to so many people about this, and all the advice I get contradicts! Sorry that my first post is a minor whinge - but someone out there must have cracked this?! Reply
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December 2007 Hi Charlie - I too have experienced large differences between LiveStats and GA running over the same site, although the difference was more obvious in the Page Impression figures than the visitors. After some deeper investigation I discovered that the difference was due to Google Bot (and other search engine bots) deep crawling the site. These Page Impressions were being counted in by LiveStats but not by Google Analytics - a simple filter to not count Google Bot as "real traffic" and things looked far more balanced again. The lesson I learned out of this is that it is often not the tool that is inconsistent but how it is configured. You may want to have a word with the boys in IT before looking for a new system. Reply
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December 2007 This may not help in your case, may be other issues involved, but keep in mind that you can have 10 different analytics programs and they will all have different stats. Some have 30 day cookies like google analytics, some can be set with no cookie time limit like Omniture, some comingle your direct traffic, some seperate it, etc....
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