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We're now seeing a backlash in companies and government organisations blocking access to social networks due to loss of productivity in the workplace. And one of the Second Life founders stated recently that the churn rate of participants was about 90% within 3 months of joining. There is a core group of Second Life zealotsbut the majorityof participants are those who try it and then move on because their first life is too busy. I'm doing some research into what people are giving up in their day to participate in their social networks. Gooruze has demonstrated that some people spend inordinate amounts of their day conversing in different social networks. I'm curious to know what we're all giving up to do so? Are we having less sex? Less sleep? Working less because we're accessing networks on the boss's time? Watching less tv, or reading fewer novels or newspapers? Are we conversing less verbally and more digitally? Are we seeing friends less, chatting on the phone less? Not talking with colleagues, just typing with colleagues? Are we doing less exercise - are social networks part of the obesity pandemic? We have to be giving up some things, otherwise we wouldn't have the time to be sitting in front of computers typing our thoughts away. Please share your thoughts and reasons. I'm fascinated to know as I'd like to include the anecdotes as part of my training courses and in the next version of my marketing book. Thanks in advance for your postings. But gotta go now - have to do my Facebook, MySpace, Bebo, Digg, LinkedIn, e-mail groups and banking and get amorous with my wife (who by the way doesn't belong to any digital social networks). | ||
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November 26th I am a serious social networker.I have about 240 networks all together and work 200 of those weekly.
I have built my contact list this way,have gave and received business advise for free and have built some great business relationships. I feel the social networks are a must to daily business growth. Lisa Simpkins Reply
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November 25th I"ve switched one digital medium - hotmail - for another - facebook. I used a few hours per week on hotmail keeping in touch with friends and family overseas - now they just msg me via facebook. It was one of the main reasons for me joining facebook - i found that my friends were emaling me less and less via hotmail and when they did they just asked why i wasn't on facebook. And so i followed suit. Goodbye hotmail.
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November 21st I'd have to agree with andybeal. Internet Marketing is my profession, so participating in social networks is apart of my job, so I am not giving up anything. However, I spend very little time on myspace, and even less time on facebook (don't even have a profile).
My big things are Squidoo, Warrior forum, zimbio, and of course Gooruze Reply
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November 20th I've not given up TV time, just quality TV time. I'll watch TV while on my computer.
It's a little different for me, because social media marketing is part of my business. So I guess you can say that I've given up traditional marketing and promotion efforts, in exchange for promoting myself with social media. Reply
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November 20th most traditional media and modes of comm. have taken a hit including TV (which seems to be the most common amongst the rest of the responses), magazines, books (wasn't much of a bookworm - now i'm even worse), sms, phone etc...
I've also culled my RSS feeds considerably...it's almost like email in the sense it's easy to get saturated with too many feeds and then diminish the value of the idea...so have halved the feeds and tapped into ranked news/content instead...much easier to just find the interesting stuff (according to community members anyway)... Reply
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November 20th agree Rene,
I should add the following 2 to my list also...
Clay Reply
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November 19th I'm giving up part of my TV time to spend on social networks. But then again I guess I'm becoming more "social" online - I still go out though so it doesn't actually run my social life.
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November 19th I find I am watching less TV (or multi-tasking while watching TV). I also IM and email less with friends and instead stay in touch via SN sites like Facebook.
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