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	<title>ClayCook's Gooruze Blog</title>
	<link>http://www.gooruze.com/members/claycook/blog/</link>
	<description>ClayCook's Gooruze Blog</description>
	<copyright>Copyright 2008 Gooruze</copyright>
	<language>en-uk</language>
		<item>
			<title>My own marketing TV channel = USTREAM.tv</title>
			<author>ClayCook</author>
			<description>Am absolutely amazed at how cheap (free) and easy it is now to run your own TV channel.
Here - http://www.ustream.tv/channel/clayandrachel.tv is mine.
And here - http://www.ustream.tv/rss/videos/CLAYandRACHEL are the episodes so far.</description>
			<content:encoded><![CDATA[<p>Am absolutely amazed at how cheap (free) and easy it is now to run your own TV channel.</p>
<p><a href="http://www.ustream.tv/channel/clayandrachel.tv">Here</a> is mine.</p>
<p>And <a href="http://www.ustream.tv/rss/videos/CLAYandRACHEL">here</a> are the episodes so far.</p>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/121006/</link>
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			<pubDate>Tue, 17 Jun 2008 20:16:53 -0700</pubDate>
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			<title>Follow me on Plurk</title>
			<author>ClayCook</author>
			<description>I am now fully into Plurk - http://www.plurk.com/user/claycook (similar but better than Twitter - http://twitter.com/ClayCook).
Come follow me - http://www.plurk.com/user/claycook ;)</description>
			<content:encoded><![CDATA[<p>I am now fully into <a href="http://www.plurk.com/user/claycook">Plurk</a> (similar but better than <a href="http://twitter.com/ClayCook">Twitter</a>).</p>
<p>Come <a href="http://www.plurk.com/user/claycook">follow me</a> ;)</p>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/121005/</link>
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			<pubDate>Tue, 17 Jun 2008 20:14:09 -0700</pubDate>
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			<title>testing USTREAM on Gooruze</title>
			<author>ClayCook</author>
			<description></description>
			<content:encoded><![CDATA[<p></p>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/120875/</link>
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			<pubDate>Fri, 13 Jun 2008 03:24:47 -0700</pubDate>
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			<title>My experience investing in Nik Cubrilovic and Omnidrive</title>
			<author>ClayCook</author>
			<description>I see RWW is considering placing Omnidrive into the deadpool - http://www.readwriteweb.com/archives/omnidrive_officially_cooked.php.
Below is a public letter to Nik Cubrilovic and anyone else interested in this topic.
I am (or should that be was?) an Angel Investor - http://www.claycook.net in Omnidrive - http://www.crunchbase.com/company/omnidrive to the tune of USD$100k.
Nik if you are reading this I would love to see my money returned plus ...</description>
			<content:encoded><![CDATA[<p>I see RWW is considering <a href="http://www.readwriteweb.com/archives/omnidrive_officially_cooked.php">placing Omnidrive into the deadpool</a>.</p>
<p>Below is a public letter to Nik Cubrilovic and anyone else interested in this topic.</p>
<p>I am (or should that be was?) <a href="http://www.claycook.net">an Angel Investor</a> in <a href="http://www.crunchbase.com/company/omnidrive">Omnidrive</a> to the tune of USD$100k.</p>
<p><strong>Nik if you are reading this I would love to see my money returned plus interest</strong>, although you already know that as I requested this about two months ago.</p>
<p>If you are interested here are my thoughts/experiences...</p>
<ol>
    <li>I invested USD$50k in Omnidrive in late 2006. (Convertible note, which is basically a loan which earns interest, and converts to stock in the event of a large investment (ie: series A venture capital))</li>
    <li>I invested (convertible note) a further USD$50k in mid 2007</li>
    <li>I found Nik Cubrilovic to be confident and believable</li>
    <li>I lived in the valley for 2007 and was just down the road from where Nik lived. So we caught up a few times to go out socially. Again I found him charismatic and believable.</li>
    <li>I have been informed by others that Nik had a term sheet for VC in early - mid 2007 from a VC firm and shopped it around too much (to other VCs) and basically lost the deal.</li>
    <li>My first concerns started to occur when I heard that Phil Morle had quit because he had not been paid at all. I think this was late 2007.</li>
    <li>I was then questioned if I could confirm that I had invested a 3rd time in late 2007, as according to this 3rd party the employees at the time were told their wages would be paid as Clay Cook had just invested further and the funds would clear soon. I informed the 3rd party that this was certainly not the case.</li>
    <li>I am aware that Omnidrive owes various parties considerable money. I would estimate at least $500k for Investors, $250k for employees and outsourced resources, ??? other parties?</li>
    <li>I requested my investment and interest back in mid Feb 2008. Received a reply that he was in negotiations with a bunch of possible acquirers.</li>
    <li>I had been informed by a 3rd party that there was a party that was interested in acquiring Omnidrive however Nik was not returning their emails. This certainly didn't fill me with confidence, so I replied to Nik's email suggesting that he prove he was in negotiations or pay me my money. I haven't heard from Nik since.</li>
    <li>Note: The convertible notes allowed for the investor to request their funds back plus interest if they had not yet been turned into stock.</li>
    <li>Nik is great at emails and information, however a lot that I heard contradicted what I read in his emails.</li>
    <li>I am 99% sure I will not receive a cent.</li>
    <li>I did consider legal action, however the structure was a little messy. Due to my contracts being with the US parent company (Omnidrive Inc). I am again based in Australia. There is a wholly owned subsidiary in Australia called Omnidrive Pty Ltd. It would cost some serious dollars to take legal action and the fact that I doubt Omnidrive has any money means I would be throwing good dollars after bad.</li>
    <li>Michael Arrington has been extremely quite on the fall of Omnidrive with the only public discussion that I am aware of happening on a few Seesmic posts where he basically said I no longer cover businesses I have invested in.</li>
    <li>Some thoughts on Angel Investing and this experience in general: I (we) certainly didn't do enough due diligence, however angel investing is a little like that. You know 30% are going to fail, 50% may just plod along, and hopefully 20% will hit home runs to give the portfolio a return. You tend to go on your intuition and the big points. In Omnidrive's case this was; Online Backups will be big (MozyPro has proved that since), and Omnidrive seemed to be a leader at the time and have momentum, and you back the horse... is this guy (Nik) have what it takes, and at that point in time he did appear to have the ability. If interested see <a href="http://www.claycook.net">here</a> for my (our) other investments.</li>
    <li>By the way I never saw any financials, and have a feeling no accurate ones exist, which would indicate to me that Omnidrive as a company would not get through due diligence on a sale.</li>
    <li><a href="http://www.omnidrive.com">Omnidrive.com</a> is now a domain showing a Network Solutions parking page. I wonder where Nik is, and what he plans to do with the IP?</li>
</ol>
<p>Here is a copy of our last email conversation...</p>
<p>-----------------------------------------</p>
<p>Sent: 20th Feb 2008</p>
<p>Nik,</p>
<p>Thanks for the reply.</p>
<p>I have been informed that at least one firm has expressed an interest in Omnidrive, however I have also been informed by them (through a third party) that they are not receiving any co-operation/contact from you.</p>
<p>This type of feedback, plus the fact that Omnidrive owes many staff, contractors and debtors considerable money (over 300k) has me extremely concerned for my investment. Not to mention the fact that Omnidrive has no current funds.</p>
<p>The notes we signed clearly outline that I can demand and expect payment for the principle and interest after the maturity date of the investment (12 mths).</p>
<p>If you are serious in selling Omnidrive, I would need to know who the interested parties are plus contact details. I would also like further evidence that progress is being made (term sheets, proof of discussion). If you can satisfy and convince me that something may happen in the coming weeks then I may delay seeking further legal advice.</p>
<p>However, until I am convinced, I am currently on a path to recovering my funds.</p>
<p>A phone call is not desired, I require all communication in writing.</p>
<p>Regards</p>
<p>Clay Cook</p>
<p>------Original Message------</p>
<p>From: Nik Cubrilovic</p>
<p>To: Clay Cook</p>
<p>Sent: Feb 15, 2008 13:58</p>
<p>Subject: Re: Omnidrive - Notes - Principle and Interest</p>
<p>Hi Clay,</p>
<p>Yes I got this email. If I understand correctly, are you asking for the investment back with interest by next Friday? I am in the process of having the notes converted into stock, preceding a sale of the business. At the moment I am speaking to a number of potential acquires, and hope to have a deal wrapped up soon. My target for an acquisition is to achieve at least a 2x return for investors, which would be a sale price of around 900k, at the very least. I have been working with a small team of developers to get the 1.0 release finally finished and out as soon as possible, as it would greatly increase the chances of a good outcome. We are running very lean at the moment and once we switch new signups on again, we will find ourselves being profitable.</p>
<p>If you are asking for your investment to be returned, I am really sorry about that and that you feel that way, but would like to work with you to work that out, since we don't have the capacity to pay it back by Friday.</p>
<p>Do you have time for a call in the next day or two? I am in Australia on Sydney time..</p>
<p>Nik</p>
<p>On Thu, Feb 14, 2008 at 1:11 PM, Clay Cook  wrote:</p>
<p>&gt;</p>
<p>&gt;</p>
<p>&gt; Hi Nik,</p>
<p>&gt;</p>
<p>&gt; I hope my email finds you and Omnidrive well.</p>
<p>&gt;</p>
<p>&gt; I have need for the USD$100k invested in Omnidrive over two</p>
<p>&gt; convertible notes, one in late 2006 (USD$50k), and the other mid 2007 (USD$50k).</p>
<p>&gt;</p>
<p>&gt; I am requesting that the principle (USD$100k) and interest be paid to</p>
<p>&gt; the following account by next Friday the 22nd Feb 08...</p>
<p>&gt;</p>
<p>&gt; Account Name: XXXXXXXX</p>
<p>&gt; BSB: XXXXXX</p>
<p>&gt; Acct Number: XXXXXX</p>
<p>&gt; Bank: XXXX</p>
<p>&gt;</p>
<p>&gt; Kindest</p>
<p>&gt; Clay</p>
<p>&gt;</p>
<p>&gt;</p>
<p>&gt; ============</p>
<p>&gt; Clay Cook</p>
<p>&gt; <a href="http://www.claycook.net/">www.claycook.net</a></p>
<p>&gt; ============</p>
<p>&gt;</p>
<p>&gt;</p>
<p>&gt; No virus found in this outgoing message.</p>
<p>&gt;  Checked by AVG Free Edition.</p>
<p>&gt;  Version: 7.5.516 / Virus Database: 269.20.4/1275 - Release Date:</p>
<p>&gt; 12/02/2008 3:20 PM</p>
<p>&gt;</p>
<p>--</p>
<p>Nik Cubrilovic <a href="http://www.nik.com.au/">www.nik.com.au</a></p>
<p>CEO, Omnidrive <a href="http://www.omnidrive.com/">www.omnidrive.com</a></p>
<p><em>Key Words: Nik Cubilovik Omnidrive Angel Investor Clay Cook<br />
<br />
</em></p>
<p><strong>UPDATED: </strong>4th May 2008</p>
<p>A few other points come to mind...</p>
<ol>
    <li>I understand that Angel Investing is a risky business. I am cool with businesses going under and losing 100% of my investment if they have had a hard honest crack at it. I have at least one other in our angel portfolio that I suspect will be in the deadpool within 6 months.</li>
    <li>I have been told that Omnidrive's revenue went straight to a PayPal account that Nik used as if it were his personal account. I am not sure if this is correct.</li>
    <li>I have been told that at one stage (mid-late 2007) employees kept asking when they would be paid, and Nik said that Michael Arrington had again invested and that the monies would soon clear. After a couple weeks the employees kept pushing and Nik said it was coming and even provided a wire transfer ID number. Then one of the employees contacted Michael direct and Michael said he had no idea what Nik was talking about. It turned out that Michael had not invested again.</li>
    <li>RWW blogged about the issue (softly) <a href="http://www.readwriteweb.com/archives/omnidrive_heading_for_deadpool.php">here</a> in Dec. <a href="http://www.readwriteweb.com/archives/omnidrive_heading_for_deadpool.php#comment-28206">Phil Morle commented on the blog</a> and disclosed some of his experience. Nik <a href="http://www.readwriteweb.com/archives/omnidrive_heading_for_deadpool.php#comment-28200">also commented</a>, with a typical &quot;we just knocked back a round of financing, and we will likely raise another round early in the next year&quot;.</li>
    <li>Nik hasn't blogged <a href="http://www.nik.com.au/">on his personal blog</a> since Aug 2007.</li>
    <li>Entrepreneurs should keep investors up to date at least twice a year. Not just with the 'good stuff', but also the challengers. They need to be upfront and communicate if they are in trouble.</li>
    <li>The last time I looked (you can't now unfortunately as the domain is no longer working) at Omnidrive's forums there were a bunch of &quot;please refund my money&quot; posts, where Nik had said &quot;yes i will refund ASAP&quot;, which dragged on for months with the clients coming back saying &quot;still haven't received my refund&quot;. It is extremely unlikely that these customers were refunded.</li>
</ol>
<p><br />
<strong>UPDATED</strong>: 5th May 2008</p>
<ol>
    <li>Why did Omnidrive fail in my opinion? Something strange can happen in the valley and I think Nik got trapped by it completely. Too many parties, too many conferences, too much working between 1-4am, not enough working normal business hours, too much socializing, not enough focus, no business development, and not enough follow up and delivery.</li>
    <li>Why didn't this come out earlier? From my personal perspective I wanted to see if Nik could pull off a miracle, sell the company, pay off all the debts. Why wasn't this covered by TechCrunch earlier? I would suspect Michael Arrington was hoping for the same as me, however being the owner and editor of TechCrunch I am surprised he didn't cover it. I saw his Seesmic response (ie: I don't cover companies I invest in anymore) but I don't buy it. I think he is an investor in DanceJam but he has certainly covered them recently <a href="http://www.techcrunch.com/2008/02/08/softbank-rustic-canyon-put-35-million-into-dancejam/">here</a> and <a href="http://www.techcrunch.com/2007/11/12/wired-covers-dancejam-without-trashing-mc-hammer/">here</a>.</li>
    <li>I listened to a <a href="http://2webcrew.thepodcastnetwork.com/2008/01/23/the-2-web-crew-14-facebook-blues-omnidrive-techcrunch-ethics-tinfinger-and-more/">2 web crew podcast</a> the other day and was impressed with Cameron Reilly, however Duncan went very soft on Nik, why? I think largely because Nik has been a good friend to Duncan and also so has Michael Arrington.</li>
    <li>What about the rest of the blogoshpere? Why didn't they go harder on it? Truthfully I believe that most were wary of it because of Michael's involvement in it, plus most people like Nik personally. I certainly was drawn to him until I started to here some of the details coming out.</li>
    <li>Other coverage of Omnidrive's downfall... <a href="http://andrewhyde.net/startups-fail/">Andrew Hyde</a>,  <a href="http://benbarren.blogspot.com/2008/05/basis-of-any-business-is-to-make-money.html">Ben Barren</a> and also <a href="http://benbarren.blogspot.com/2008/05/off-to-who-cares-cup.html">here</a>, and <a href="http://www.mathewingram.com/work/2008/05/03/omnidrive-sinks-beneath-the-waves/">Matthew Ingram</a>.</li>
    <li>Something else I heard (not confirmed) was that Jeff Clavier invested in Omnidrive for himself  and also his clients. At some stage during 2007 one of his clients kicked up a fuss and asked for his money back and Jeff gave the clients money back and covered it himself.</li>
    <li>Apologies if I have taken a swipe at a number of people here, however it is a messy affair and I think it's time to call a spade a spade.</li>
</ol>
<p><strong>UPDATED</strong>: 6th May 2008</p>
<p>I want to move on from this topic, as honestly it is quite depressing reporting on it.<br />
<br />
But before I do there are a couple major things I want to clear up...<br />
<br />
1. I want to make it very clear that this shouldn't be seen as a general experience in investing in Australian start-ups. There are some great aussie start-ups mixing it on the world stage, and 2 that come instantly to mind are Mig33 (another one of our angel investments) and also Atlassian. Aussie start-ups are backable, and there are a bunch of them just starting the journey.<br />
<br />
2. This blog post is not about me going in blind, feeling a little bump in the road and then wanting out immediately. I understand the risks involved in angel investing and am happy with the other entrepreneurs I have funded, even though I am going to lose my cash with most likely a few of them... that's the way this game plays out. The thing is they have been transparent and as an investor I feel very comfortable with that fact.<br />
<br />
3. I honestly wish Nik all the best and will, if I can, help him on the journey. But first I think we need to get very clear on who is owed what and how we intend to pay it back. I hope this public discussion moves us in that direction... <br />
<br />
By the way - RWW posted another article on the whole topic. You can <a href="http://www.readwriteweb.com/archives/omnidrive_ceo_nik_cubrilovic_responds.php">see it here</a>, and I highly recommend reading the comments. </p>
<p>&nbsp;</p>]]></content:encoded>
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			<pubDate>Sat, 03 May 2008 07:00:49 -0700</pubDate>
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			<title>signed up to Google reader</title>
			<author>ClayCook</author>
			<description>i have been a my.yahoo user, but i have heard so much about google reader i thought it worth giving a shot.... love the trends report already :)</description>
			<content:encoded><![CDATA[i have been a my.yahoo user, but i have heard so much about google reader i thought it worth giving a shot.... love the trends report already :)]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/118038/</link>
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			<pubDate>Thu, 20 Mar 2008 16:22:48 -0700</pubDate>
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			<title>TechCrunch visitor stats</title>
			<author>ClayCook</author>
			<description>Was interesting to see Mike published his TechCrunch monthly traffic stats - http://www.crunchnotes.com/?p=446 the other day.



Also interesting to see a recent interview of him - http://hyveup.blogspot.com/2008/03/michael-arrington-tech-blog-industry.html.

Here is a copy of my comments I posted elsewhere regarding Mike's interview...

I think it's pretty obvious that Mike is focused on building a network of niche blogs, with the &amp;quot;crunch&amp;quot; brand.

What I found interesting ...</description>
			<content:encoded><![CDATA[Was interesting to see Mike published his <a href="http://www.crunchnotes.com/?p=446">TechCrunch monthly traffic stats</a> the other day.<br />
<br />
<img src="http://www.techcrunch.com/wp-content/uniques.jpg" alt=""/><br />
<br />
Also interesting to see a <a href="http://hyveup.blogspot.com/2008/03/michael-arrington-tech-blog-industry.html">recent interview of him</a>.<br />
<br />
Here is a copy of my comments I posted elsewhere regarding Mike's interview...<br />
<em><br />
I think it's pretty obvious that Mike is focused on building a network of niche blogs, with the &quot;crunch&quot; brand.<br />
<br />
What I found interesting was seeing his Revenue and also hearing about the offers that he has already received. Lets assume that his 2008 Revenue will be 5M, based on 3M last year and 750k the year before. From what I can tell they would only have expenses around 500k if that per yr, so he is making about 4.5M/yr profit. Why would he want to sell for 8M&#63; Like he says, 20m+ is the types of figures he should be attracting.<br />
<br />
It's also interesting to see how much bigger the gawker network is. Nick Denton must be raking in the $$.<br />
<br />
By the way, on a side note: I have spent a fair amount of time in that house, as has Duncan Riley. Funny to see the couch turned around (it's normally facing the TV).</em>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/116979/</link>
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			<pubDate>Mon, 03 Mar 2008 21:06:07 -0800</pubDate>
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			<title>Added my contact details to Gooruze bio page</title>
			<author>ClayCook</author>
			<description>Just added my contact details to my Gooruze bio page.
If you add me to your IM client, please include a welcome message so I know who you are.</description>
			<content:encoded><![CDATA[Just added my contact details to my Gooruze bio page.<br />
If you add me to your IM client, please include a welcome message so I know who you are. <img src="http://www.gooruze.com/fckeditor/editor/images/smiley/msn/thumbs_up.gif" alt=""/>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/108048/</link>
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			<pubDate>Thu, 08 Nov 2007 11:40:54 -0800</pubDate>
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			<title>MarketingPilgrim now on your mobile</title>
			<author>ClayCook</author>
			<description>Andy - it looks good - http://m.marketingpilgrim.com/.
m.marketingpilgrim.com - http://m.marketingpilgrim.com/</description>
			<content:encoded><![CDATA[Andy - <a href="http://m.marketingpilgrim.com/">it looks good</a>.<br />
<a href="http://m.marketingpilgrim.com/">m.marketingpilgrim.com</a>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/106883/</link>
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			<pubDate>Fri, 02 Nov 2007 08:59:40 -0700</pubDate>
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			<title>Google and YouTube dress up for Halloween</title>
			<author>ClayCook</author>
			<description></description>
			<content:encoded><![CDATA[<img width="708" height="383" src="http://www.gooruze.com/image/r-708-383/581/trick-treat-google.gif/" alt=""/><br />
<br />
<img width="463" height="266" src="http://www.gooruze.com/image/r-463-266/582/trick-treat-youtube.gif/" alt=""/>]]></content:encoded>
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			<pubDate>Wed, 31 Oct 2007 10:16:24 -0700</pubDate>
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			<title>Plaxo dumps Hotmail !</title>
			<author>ClayCook</author>
			<description>Has Hotmail got their legals involved&amp;#63;

It looks like Plaxo - http://www.plaxo.com has dumped Hotmail - http://www.hotmail.com.

We are currently in the process of integrating the Plaxo upload address book widget - http://www.plaxo.com/api/widget on one of our sites, and overnight we noticed that Hotmail has suddenly been removed from the option list.

What could this mean&amp;#63;

See the 2 images below...</description>
			<content:encoded><![CDATA[Has Hotmail got their legals involved&#63;<br />
<br />
It looks like <a href="http://www.plaxo.com">Plaxo</a> has dumped <a href="http://www.hotmail.com">Hotmail</a>.<br />
<br />
We are currently in the process of integrating the <a href="http://www.plaxo.com/api/widget">Plaxo upload address book widget</a> on one of our sites, and overnight we noticed that Hotmail has suddenly been removed from the option list.<br />
<br />
What could this mean&#63;<br />
<br />
See the 2 images below...<br />
<br />
<img width="792" height="619" src="http://www.gooruze.com/image/r-792-619/571/plaxo1.gif/" alt=""/><br /><br />
<img width="752" height="630" src="http://www.gooruze.com/image/r-752-630/572/plaxo2.gif/" alt=""/>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/106347/</link>
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			<pubDate>Tue, 30 Oct 2007 12:57:08 -0700</pubDate>
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			<title>The Gooruze Beanbag</title>
			<author>ClayCook</author>
			<description>Do a search for &amp;quot;Gooruze&amp;quot; on Flickr...</description>
			<content:encoded><![CDATA[Do a search for &quot;Gooruze&quot; on Flickr...<br />
<br />
<img src="http://myskitch.com/claycook/gooruze-flickr-photos-20071026-212730.jpg" alt=""/>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/105737/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/105737/</guid>
			<pubDate>Fri, 26 Oct 2007 21:26:29 -0700</pubDate>
		</item>
		<item>
			<title>Websites i have thumbed up on StumbleUpon</title>
			<author>ClayCook</author>
			<description>Here are the webpages I have thumbed up - http://claycook1975.stumbleupon.com/favorites/ on StumbleUpon.</description>
			<content:encoded><![CDATA[Here are <a href="http://claycook1975.stumbleupon.com/favorites/">the webpages I have thumbed up</a> on StumbleUpon.]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/105735/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/105735/</guid>
			<pubDate>Fri, 26 Oct 2007 21:19:56 -0700</pubDate>
		</item>
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			<title>An email address for 15 mins</title>
			<author>ClayCook</author>
			<description>If you want a temporary email address (maybe for confirming subscription or something). 
Check out GuerillaMail - http://www.guerrillamail.com/</description>
			<content:encoded><![CDATA[If you want a temporary email address (maybe for confirming subscription or something). <br />
Check out <a href="http://www.guerrillamail.com/">GuerillaMail</a>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/105728/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/105728/</guid>
			<pubDate>Fri, 26 Oct 2007 20:58:20 -0700</pubDate>
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			<title>Interesting stats</title>
			<author>ClayCook</author>
			<description>I just found these very interesting stats here - http://www.seologs.com/putting-alexa-rank-to-the-test/.

Needed to jot them down somewhere so I can study them later.. no better place than my Gooruze blog :)

Is Avg Vistits, unique visitors per month do you think&amp;#63; Or total visits per month&amp;#63;



URL       Avg Visits       Alexa Rank  ...</description>
			<content:encoded><![CDATA[I just found these very interesting stats <a href="http://www.seologs.com/putting-alexa-rank-to-the-test/">here</a>.<br />
<br />
Needed to jot them down somewhere so I can study them later.. no better place than my Gooruze blog :)<br />
<br />
Is Avg Vistits, unique visitors per month do you think&#63; Or total visits per month&#63;<br />
<br />
<img src="http://myskitch.com/claycook/stats-20071023-190226.jpg" alt=""/><br />
<br />
URL             Avg Visits             Alexa Rank                                SEOmoz             208,853             1,071                               SEOBook             277,118             1,138                               Matt Cutts             127,693             1,336                               V7N Blog             71,733             2,055                               ShoeMoney             220,611             2,141                               HighRnks             64,085             2,375                               TL Brokers             11,438             6,239                               SE Journal             116,759             7,353                               BruceClay             4,194             7,824                               CopyBlog             79,890             9,715                               StuntDubl             201,010             12,565                               ProNetAdv             127,393             12,795                               TRankBlog             13,820             13,805                               LB Blog             13,667             13,857                               Jim Boykin             16,264             14,507                               SEOlogs.com             44,266             18,538                               MikeIndust             106,763             18,556                               DaveN             170,732             19,851                               Daggle             23,635             21,360                               SEO Scoop             57,107             29,900                               Oilman             43,669             39,125                               SEObySea             27,517             39,970                               ThomBindl             1,811             76,860                               SugarRae             1,526             103,208                               Link Spiel             1,027             140,069                               SearchRank             3,226             141,532
<p><br />
</p>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/104987/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/104987/</guid>
			<pubDate>Tue, 23 Oct 2007 18:59:13 -0700</pubDate>
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		<item>
			<title>VC news</title>
			<author>ClayCook</author>
			<description>Sorry about the 3 VC news posts in a row, as you can tell I am reading my VC news feeds at the moment</description>
			<content:encoded><![CDATA[Sorry about the 3 VC news posts in a row, as you can tell I am reading my VC news feeds at the moment <img src="http://www.gooruze.com/fckeditor/editor/images/smiley/msn/wink_smile.gif" alt=""/>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/104898/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/104898/</guid>
			<pubDate>Tue, 23 Oct 2007 12:59:28 -0700</pubDate>
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			<title>Facebook 0.15CPM v Tacoda 4CPM</title>
			<author>ClayCook</author>
			<description>I was at Web 2.0 Summit - http://www.web2summit.com/ last week and one of the more interesting sessions was the advertising session.

I was stunned to here Tacoda - http://www.tacoda.com/ (now an AOL company) quote that their average CPM was $4.00!

And not in the least surprised to hear that Facebook - http://www.facebook.com was just $0.15. Actually I believe it is far worse ...</description>
			<content:encoded><![CDATA[<br />
I was at <a href="http://www.web2summit.com/">Web 2.0 Summit</a> last week and one of the more interesting sessions was the advertising session.<br />
<br />
I was stunned to here <a href="http://www.tacoda.com/">Tacoda</a> (now an AOL company) quote that their average CPM was $4.00!<br />
<br />
And not in the least surprised to hear that <a href="http://www.facebook.com">Facebook</a> was just $0.15. Actually I believe it is far worse than that. I have heard that Facebook actually doesn't quote CPM as their measure. Instead they price on a Cost Per Unique Visitor and the conversion rate is still low. I suspect the CPM is more like $0.05<br />
<br />
Hear are some other notes I jotted down...<br />
<br />
Was funny to watch the Yahoo! and MSN rep dodge the question and not quote an average CPM. <br />
<br />
MSN then mentioned that with more brand advertisers coming online.... Search will continue to grow but won't be the major growth area... they think Video advertising will be.<br />
<br />
MSN then said that Google gets too much credit for the click thrus. His argument goes something like this... we have a low click thru rate on our ads because they are brand ads, a user sees them, and then later on does a search for the brand at Google and clicks thru the Google search results to the brand's website. Therefore Google gets the credit for pushing the user, and we (MSN) don't get any credit. This IMO is 99.9% bulls$#t. He is just trying to justify the brand advertising on MSN. This may be relevant 0.1% of the time.<br />
<br />
<a href="http://www.openads.org/">Openads</a> is apparently ad serving technology you can download and install on your website to manage your own ads. You can also use it to manage all the other ad networks (Google, Yahoo, MSN) on your site.]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/104619/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/104619/</guid>
			<pubDate>Mon, 22 Oct 2007 15:42:26 -0700</pubDate>
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			<title>Google News launches Facebook Application</title>
			<author>ClayCook</author>
			<description>Search Engine Land has the story - http://searchengineland.com/071019-222159.php.</description>
			<content:encoded><![CDATA[Search Engine Land has <a href="http://searchengineland.com/071019-222159.php">the story</a>.]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/104271/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/104271/</guid>
			<pubDate>Sun, 21 Oct 2007 11:39:20 -0700</pubDate>
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			<title>Gooruze latest activity quick and dirty feed</title>
			<author>ClayCook</author>
			<description>We currently don't have an RSS feed for our latest activity - http://www.gooruze.com/activity page, and a few people have asked for it so I just found a website - http://www.feedyes.com/ which creates feeds from websites. 

Here is the feed address it created...
http://www.feedyes.com/feed.php&amp;#63;f=0kykiuvrI34gJZyI&amp;nbsp;&amp;nbsp; [url - http://www.feedyes.com/feed.php?f=0kykiuvrI34gJZyI]

Let me know if it works for you or not.

By the way: we do have a ...</description>
			<content:encoded><![CDATA[We currently don't have an RSS feed for our <a href="http://www.gooruze.com/activity">latest activity</a> page, and a few people have asked for it so I just found <a href="http://www.feedyes.com/">a website</a> which creates feeds from websites. <br />
<br />
Here is the feed address it created...<br />
<strong>http://www.feedyes.com/feed.php&#63;f=0kykiuvrI34gJZyI&nbsp;&nbsp; </strong>[<a href="http://www.feedyes.com/feed.php?f=0kykiuvrI34gJZyI">url</a>]<br />
<strong><br />
</strong>Let me know if it works for you or not.<br />
<br />
By the way: we do have a request in with the techies to get a proper feed created <img src="http://www.gooruze.com/fckeditor/editor/images/smiley/msn/thumbs_up.gif" alt=""/>]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/103701/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/103701/</guid>
			<pubDate>Thu, 18 Oct 2007 22:51:32 -0700</pubDate>
		</item>
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			<title>Cisco and NHL.com</title>
			<author>ClayCook</author>
			<description>listening to a Cisco guy at Web 2.0 Summit.
He mentioned that they are experiencing 3-5 times the pageviews for NHL.com - http://www.nhl.com than a normal site.
He also mentioned that they introduced Christy Brinkley - http://www.google.com/search?hl=en&amp;amp;client=firefox-a&amp;amp;rls=org.mozilla:en-US:official&amp;amp;hs=UEF&amp;amp;pwst=1&amp;amp;sa=X&amp;amp;oi=spell&amp;amp;resnum=0&amp;amp;ct=result&amp;amp;cd=1&amp;amp;q=Christy+Brinkley&amp;amp;spell=1 to NHL and over a THIRD of the community has linked to her (friended her I think he meant).</description>
			<content:encoded><![CDATA[listening to a Cisco guy at Web 2.0 Summit.<br />
He mentioned that they are experiencing 3-5 times the pageviews for <a href="http://www.nhl.com">NHL.com</a> than a normal site.<br />
He also mentioned that they introduced <a href="http://www.google.com/search?hl=en&amp;client=firefox-a&amp;rls=org.mozilla:en-US:official&amp;hs=UEF&amp;pwst=1&amp;sa=X&amp;oi=spell&amp;resnum=0&amp;ct=result&amp;cd=1&amp;q=Christy+Brinkley&amp;spell=1">Christy Brinkley</a> to NHL and over a THIRD of the community has linked to her (friended her I think he meant).]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/103476/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/103476/</guid>
			<pubDate>Thu, 18 Oct 2007 11:22:01 -0700</pubDate>
		</item>
		<item>
			<title>Facebook announcing ad solution in 3 months</title>
			<author>ClayCook</author>
			<description>I was just sitting in the Web 2.0 Summit interview session between John Battelle and Mark Zuckerberg (god knows if I speled their names correctly), and Mark lets slip that in 3 months time Facebook has some big news in regards to an ad solution.

Note: This does not appear to be related to their Microsoft ad provider deal.</description>
			<content:encoded><![CDATA[I was just sitting in the Web 2.0 Summit interview session between John Battelle and Mark Zuckerberg (god knows if I speled their names correctly), and Mark lets slip that in 3 months time Facebook has some big news in regards to an ad solution.<br />
<br />
Note: This does not appear to be related to their Microsoft ad provider deal.]]></content:encoded>
			<link>http://www.gooruze.com/members/claycook/blog/103117/</link>
			<guid isPermaLink="true">http://www.gooruze.com/members/claycook/blog/103117/</guid>
			<pubDate>Wed, 17 Oct 2007 17:14:13 -0700</pubDate>
		</item>
</channel>
</rss>
